Problem Solving, Work Ethic, and Finding Your Real Estate Sweet Spot With Logan Freeman

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[logan_d_freeman]: yeah

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[casey_]: hey there and welcome to today's episode

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[logan_d_freeman]: ah

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[casey_]: of cash flow pro your daily real
estate investing podcast and youtube channel i'm here

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[casey_]: today with logan freeman of f t
w vestments logan how are you

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[logan_d_freeman]: i'm doing very well man just coming
off of a nice little family vacation and

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[logan_d_freeman]: getting ready to to finish the year
strong so excited about that

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[casey_]: good deal man that's great yeah those
little family vacations they can go one or

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[casey_]: two ways i've seen they can either
go where

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[logan_d_freeman]: yeah

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[casey_]: you get rest and it really is
one of those relaxing till kids don't bother

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[casey_]: you or they can you can come
back and we need a vacation from your

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[casey_]: vacation which is typically the way i
come back

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[logan_d_freeman]: yes

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[casey_]: i come back

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[logan_d_freeman]: yer

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[casey_]: way more often as the second option
there than i do the first so

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[logan_d_freeman]: my kids are young three and two
so there's not a ton of rest but

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[logan_d_freeman]: they they are a lot of fun
and make me a better man and you

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[logan_d_freeman]: know create memories with them is a
lot of fun so

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[casey_]: that's

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[logan_d_freeman]: yeah

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[casey_]: an and sometimes as as they get
older and you know we've got we've got

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[casey_]: let's see we've got five so it's
fourteen to well thirteen to eight nine thirteen

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[casey_]: to eight um and

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[logan_d_freeman]: wow

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[casey_]: so other choices in my life led
to that so

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[logan_d_freeman]: absolutely man yeah

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[casey_]: and so so yeah but but sometimes
it's hard to keep that in mind especially

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[casey_]: when they're when they're and just crazy
and rambunctious and needy and whatever else it

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[casey_]: is but now man that's great family
time and family memories are definitely more than

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[casey_]: what i give credit for me so
so yeah man so tell us a little

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[casey_]: bit about yourself how you got started
and what hat brought you into this this

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[casey_]: business that we so adamanely love

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[logan_d_freeman]: so you know my journey is pretty
interesting started in jefferson city missouri is where

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[logan_d_freeman]: i grew up and i was just
a farm boy from jefferson city missouri you

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[logan_d_freeman]: know what do you do around there
well you bail hey you work when you're

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[logan_d_freeman]: young and you know you play sports
and so that was my life growing up

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[logan_d_freeman]: and you know it gave me an
opportunity to to really blossom as a colegiat

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[logan_d_freeman]: athlete playing football and a little bit
afterwards in the f l you know being

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[logan_d_freeman]: a chief fan like we were talking
you know i was out at the oakland

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[logan_d_freeman]: raiders camp you ultimately didn't make that
make that team and decided i was going

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[logan_d_freeman]: to go back to school and finish
my master's degree but you know at the

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[logan_d_freeman]: end fell combine man i was three
hundred and thirty five pounds and six months

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[logan_d_freeman]: after i was cut i was two
hundred nineteen pounds and you know a big

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[logan_d_freeman]: physical transformation but really what happened was
a big mental train formation for me and

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[logan_d_freeman]: that was just getting back into reading
books i was looking to to kind of

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[logan_d_freeman]: create a new identity for myself you
know us athletes um you know that's all

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[logan_d_freeman]: you know you know and that's what
you put all your time effort and energy

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[logan_d_freeman]: into and so when you don't have
that any more well who are you and

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[logan_d_freeman]: so i went on a kind of
a journey and a quest and thankfully found

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[logan_d_freeman]: books like rich dad poor dad and
you know jim rone and tony robins and

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[logan_d_freeman]: all these guys you know that i
was listening to on c d rams believe

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[logan_d_freeman]: you're not back than nine years ago
c d rams

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[casey_]: i've never had anybody logan on this
show that's ever referenced rich dad porta not

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[casey_]: just kidding obviously that the joke

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[logan_d_freeman]: ah so you know and this was
kind of the beginning of podcast back then

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[logan_d_freeman]: and so

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[casey_]: yep

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[logan_d_freeman]: just really started to listen to you
know louis howls and john lee do moss

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[logan_d_freeman]: and you know all these guys pat
and and i'm talking about now different cash

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[logan_d_freeman]: flow streams and so i got it
you know at the concept level i was

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[logan_d_freeman]: like okay that sounds really good but
you know how do you actually go and

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[logan_d_freeman]: build that and one theme and i
always saw was i take the concepts out

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[logan_d_freeman]: of the books and then i go
search them out in real life and so

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[logan_d_freeman]: i would talk to mentors or successful
business people and say you know are you

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[logan_d_freeman]: doing this online and r or is
it something else and one thing that came

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[logan_d_freeman]: true through all those conversations was you
know real estate and you know they said

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[logan_d_freeman]: hey we invest in real estate either
actively or passively and you know that kind

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[logan_d_freeman]: of interested me because it was tangible
i wasn't selling a p d f that

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[logan_d_freeman]: i created or doing some online business
i'm a you know midwestern boy i like

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[logan_d_freeman]: to shake hands where from the shown
state so showed me something and you know

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[logan_d_freeman]: i really liked that that part of
real estate and so when i got now

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[casey_]: a

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[logan_d_freeman]: started in the business you know i
was thinking about

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[casey_]: yeah

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[logan_d_freeman]: real estate i bought my first house
kansas city um ended up doing a living

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[logan_d_freeman]: flip and made more money on that
flip than i did that i was getting

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[logan_d_freeman]: paid and i was like there's something
to

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[casey_]: yep

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[logan_d_freeman]: this you know there's something to this
and you know that i took that and

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[logan_d_freeman]: continued to work jobs but five or
six years ago i was fired from my

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[logan_d_freeman]: last job and i thought hey i've
read seven hundred and fifty books i've listened

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[logan_d_freeman]: to as many podcasts as you can
listen to and i think it's time and

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[logan_d_freeman]: to to actually do something about this
and so my wife you know said look

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[logan_d_freeman]: i'm gonna support you with what you
want to do and so just so happens

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[logan_d_freeman]: that a mentor of mine just landed
a big client fifty million dollar fund here

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[logan_d_freeman]: in kansas city buying single family homes
doing the buy renovate

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[casey_]: yeah

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[logan_d_freeman]: finance and rented out and re finance
model and i was

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[casey_]: yep

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[logan_d_freeman]: the head of acquisitions for that fund
so my ist year in real estate i

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[logan_d_freeman]: got a hundred and twenty transactions under
my belt and when i was done with

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[logan_d_freeman]: that fund

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[casey_]: and there was a broke or somewhere
that loved you

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[logan_d_freeman]: absolutely yeah absolutely man it was it
was fantastic real world experience and knowledge gained

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[logan_d_freeman]: through that was

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[casey_]: that's one

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[logan_d_freeman]: invaluable

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[casey_]: every three days dude that's pretty woof
ass that's moving

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[logan_d_freeman]: we're moving it yeah we're

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[casey_]: yeah

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[logan_d_freeman]: moving

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[casey_]: that's keeping a lot of stuff in
front of you for sure i mean and

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[casey_]: then i mean i want to just
take a little pause there because man i

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[casey_]: think you know we know you now
now i want to point out to the

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[casey_]: audience that the logan and i are
in raise masters together we're both currently drinking

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[casey_]: hunter thompson's co lad which is

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[logan_d_freeman]: you

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[casey_]: some

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[logan_d_freeman]: go

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[casey_]: pretty good co laid if i had
to be you know if i had to

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[casey_]: say one thing about it no hunters
hunter is a good guy and

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[logan_d_freeman]: yeah

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[casey_]: taught us a lot so and i
think i really i know you can kind

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[casey_]: of breeze past that but but to
give just the listeners a little look into

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[casey_]: your work ethic i mean so far
we've got we've got college football which obviously

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[casey_]: led from high school football um no
there's not been a slouch yet that's tried

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[casey_]: out for a team even though you
didn't make it i mean what i'm getting

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[casey_]: at is is the work ethic is
there

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[logan_d_freeman]: yeah

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[casey_]: number three hundred and went transactions for
somebody else's company in one year's time i

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[casey_]: don't want the audience to underestimate what
it takes what it would take to do

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[casey_]: a single family purchase every three days
for an entire year and i mean that's

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[casey_]: some serious serious movement that also if
i had a bet gave you a really

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[casey_]: good look into some into the system
like

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[logan_d_freeman]: yes

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[casey_]: the systems that that you had to
have in place and those are and the

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[casey_]: thing about the thing that's so intriguing
about your systems and how you all do

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[casey_]: it you raise capital the same way
is they're all forward king

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[logan_d_freeman]: m

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[casey_]: right like every thing are obstacles that
you're coming at systems they are not necessary

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[casey_]: and then of course there is obviously
some systems in the back that kind of

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[casey_]: pick up the back in if there's
any stragglers want to come along and invest

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[casey_]: or whatever but the thing is is
that when you're acquiring that kind of property

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[casey_]: whether it's for a fund whether it's
for yourself whether t's for whoever grandma gives

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[casey_]: you money to go buy whatever the
thing is is that everything's every is coming

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[casey_]: at you like

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[logan_d_freeman]: oh

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[casey_]: like i don't know like mario cart
right or your you're constantly having an inspection

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[casey_]: you're constantly having a closing you're constantly
having a title opinion you're constantly having a

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[casey_]: oblem with this a problem with that
a problem with the broker problem with whatever

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[casey_]: and it's and it's tackling

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[logan_d_freeman]: ah

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[casey_]: each thing as you go along and
that's what i've noticed just the stuff that

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[casey_]: i've read and i've i've seen you
say and mentioned in our in our race

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[casey_]: masters group it's the same way you
raise capital you all you identify the problem

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[casey_]: it might be twenty five miles down
the road but then you take all these

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[casey_]: little problems as you were up to
that big problem or work up to that

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[casey_]: big thing and then boom here we
are right

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[logan_d_freeman]: that's exactly right you know i'm a
prime believer that you get paid in proportion

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[logan_d_freeman]: to the size of the problems that
you're willing to solve out there in the

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[logan_d_freeman]: market

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[casey_]: yeah

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[logan_d_freeman]: place and

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[casey_]: that's right

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[logan_d_freeman]: these guys you know were this was
their second or third market they were doing

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[logan_d_freeman]: this on so i got to learn
from them but when i sat down and

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[logan_d_freeman]: said hey where did the money come
from that's when the light bull went off

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[logan_d_freeman]: for me they said well we indicated

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[casey_]: yep

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[logan_d_freeman]: the equity and i said yacindawhatid you
know like indicated

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[casey_]: you send a ha

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[logan_d_freeman]: cinda what and so i had

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[casey_]: yeah

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[logan_d_freeman]: to learn all of that and i
said that's a great model i'm not interested

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[logan_d_freeman]: in doing it on the single family
home side but i am on multi family

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[casey_]: yeah

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[logan_d_freeman]: commercial and

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[casey_]: yeah

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[logan_d_freeman]: so i took that idea to my
broker at the time and was like hey

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[logan_d_freeman]: this is what i'd like to do
and he goes well you're not going to

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[logan_d_freeman]: do it here

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[casey_]: m

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[logan_d_freeman]: because you're going to get squashed out
there market place fast forward for five years

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[logan_d_freeman]: we've got fourteen hundred units we have
you know two shopping centers we have two

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[logan_d_freeman]: office buildings we're buying two under eight
thousand square foot industrial ding and we have

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[logan_d_freeman]: twenty five employees so if you're willing
to kind of you now get in there

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[logan_d_freeman]: and learn it and you know put
the work and you can be successful but

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[logan_d_freeman]: i will say this you know grit
you know gumption aliens um you know intentionality

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[logan_d_freeman]: tenacity all of these things are so
important in this business because you can get

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[logan_d_freeman]: hit hard and just like in football
you know just like the bronco got hit

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[logan_d_freeman]: hard last night

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[casey_]: god take a dig at the broncos

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[logan_d_freeman]: just like they got

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[casey_]: oh

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[logan_d_freeman]: hit

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[casey_]: my

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[logan_d_freeman]: hard

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[casey_]: gosh

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[logan_d_freeman]: last night by

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[casey_]: we were such good friends before this
woman

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[logan_d_freeman]: by the seventy year old pete carroll
you know you can also

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[casey_]: oh so

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[logan_d_freeman]: you got to be

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[casey_]: he's

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[logan_d_freeman]: able to go

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[casey_]: confed

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[logan_d_freeman]: i'd be able to get up man
and that's what's really

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[casey_]: yeah

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[logan_d_freeman]: important you know and i think

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[casey_]: that's

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[logan_d_freeman]: i think that's cute in this business

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[casey_]: man i think everything you just said
that i mean you know the tenacity the

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[casey_]: get up the grit the

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[logan_d_freeman]: yeah

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[casey_]: whatever you want to call it all
of those terms lead back to one great

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[casey_]: result of pushing forward um you know
and i'll tell you for some people that's

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[casey_]: a life lesson you know some people
it takes all our lives to learn to

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[casey_]: look

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[logan_d_freeman]: yeah

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[casey_]: forward and not look back um i
try to talk to my kids about that

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[casey_]: i'm like don't you know especially during
like sports during baseball is a big one

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[casey_]: for us you know my stepson coaching
is team we're out there and like i

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[casey_]: find myself almost every play saying don't
worry about that one

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[logan_d_freeman]: m

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[casey_]: let's focus on the next one so
we made a mistake there remember it learn

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[casey_]: from it get it

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[logan_d_freeman]: yeah

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[casey_]: don't worry about what happened worry about
what's coming and it's just that's but there

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[casey_]: again some people learn it later in
life and hey man let's be reasonable some

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[casey_]: people never learn that they never learned
to say hey forget about what happened in

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[casey_]: the past

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[logan_d_freeman]: yeah

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[casey_]: and and and you know i would
venture you know i have family that's like

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[casey_]: that that's just continuously worried about what's
happened instead of where they're going

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[logan_d_freeman]: yeah

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[casey_]: so perfect way to draw that in
man i mean that's that's great again it

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[casey_]: gives us a really like forward looking
again i still find myself still talking about

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[casey_]: your same processes it's all forward looking

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[logan_d_freeman]: yeah you know it was unsealed in
me when i was fourteen years old showed

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[logan_d_freeman]: up for the first day of baling
hay in a hundred degree weather in the

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[logan_d_freeman]: field with no sleeps

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[casey_]: yep

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[logan_d_freeman]: on and my arms bleeding by the
you know fifteen minutes in and wanting to

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[logan_d_freeman]: give up well i mean we had

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[casey_]: yep

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[logan_d_freeman]: we had five hundred bales to get
back up on that trailer or whatever it

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[logan_d_freeman]: was and so at the end of
the day man i think it was just

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[logan_d_freeman]: i learn the value of work ethic
early on in my life i've tried to

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[logan_d_freeman]: apply that to everything that i've done
and you know you get god gives you

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[logan_d_freeman]: awesome skills and talents and u but
one thing that he you know can't necessarily

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[logan_d_freeman]: make you do is is work hard
and i think that that's really important for

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[logan_d_freeman]: people to understand that if you want
to stand out in any capacity you can

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[logan_d_freeman]: have the best skills and talents i
mean look at some of the f l

246
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[logan_d_freeman]: players that have all of the raw
talent that they need the physical components but

247
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[logan_d_freeman]: are willing to get in there and
work hard and that's that and then look

248
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[logan_d_freeman]: at tom brady you know that you
know maybe he doesn't have all of those

249
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[logan_d_freeman]: and he's created his own system in
life professionally and personally and now he's forty

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[logan_d_freeman]: five forty six years old and still
you know one of the best quarterback out

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[logan_d_freeman]: there

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[casey_]: yeah

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[logan_d_freeman]: playing the game so

254
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[casey_]: because how easy you know we were
right here beginning of football season i think

255
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[casey_]: that's why logan and i are having
so much football talk that and he tried

256
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[casey_]: out for the other like there's two
teams that are epically on my like dislike

257
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[logan_d_freeman]: ah

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[casey_]: list and that's the raiders and the
kansas city chiefs

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[logan_d_freeman]: uh

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[casey_]: obviously we're all in the and then
you know i grew up the sea hawks

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[casey_]: were in our division which

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[logan_d_freeman]: metals

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[casey_]: we lost two last night but the
sea hawks were in our divisional as the

264
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[casey_]: and so so anyway divisional teams were
always you know kind of the ones that

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[casey_]: were the most hated because those were
the games we always got to go to

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[casey_]: and so on but anyway but how
easy would it have been for tom to

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[casey_]: walk away you know after when he
hit that retirement button and was like i'm

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[casey_]: out you know it didn't take him
what what michael jordan even referenced in his

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[casey_]: introduction the s like he was gone
for two months i was gone for two

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[casey_]: years

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[logan_d_freeman]: ye

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[casey_]: no he couldn't even take it he
couldn't even take the thought of retiring for

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[casey_]: two months much less an so what
he's done is is certainly great and certainly

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[casey_]: certainly moving

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[logan_d_freeman]: yeah

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[casey_]: moving things

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[logan_d_freeman]: yeah

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[casey_]: forward and looking forward even at even
at his age and and everything that he's

279
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[casey_]: doing so um but man yeah and
you know and i'll tell you another thing

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[casey_]: that rings through you star talkin about
the greatness of those guys is you know

281
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[casey_]: you had pointed out that that you
went to your broker and you were like

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[casey_]: locus is what i want to do
and he was like you can do that

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[casey_]: but you're not goin do it here
um and so you know that that's almost

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[casey_]: like a fuse

285
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[logan_d_freeman]: yeah

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[casey_]: to some peop

287
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[logan_d_freeman]: yeah

288
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[casey_]: that's like that's like all right game
set match bro

289
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[logan_d_freeman]: tried

290
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[casey_]: let's roll

291
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[logan_d_freeman]: ah if people start telling you not
to do something where it's too hard that's

292
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[logan_d_freeman]: a good indicator that there's there's an
opportunity there to figure something out and that

293
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[logan_d_freeman]: other

294
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[casey_]: yep

295
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[logan_d_freeman]: people aren't willing to right and so
i think that

296
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[casey_]: yep

297
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[logan_d_freeman]: when you think about the five needs
of a business you know or the five

298
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[logan_d_freeman]: commandments of a business you have to
have a strong need the barrier to entry

299
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[logan_d_freeman]: needs to be high you need to
have control of it you need to be

300
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[logan_d_freeman]: able to scale and then essentially you
need be able to step away from your

301
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[logan_d_freeman]: time on that business and what does
that take well it takes grit it takes

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[logan_d_freeman]: tenacity it takes systems to be able
to do that so one thing that you

303
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[logan_d_freeman]: think about all these people that have
been very successful weather be steve

304
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[casey_]: yeah

305
00:14:58,225 --> 00:14:59,727
[logan_d_freeman]: jobs basos

306
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[casey_]: i

307
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[logan_d_freeman]: elan muz michael jordan think about the
people that around them right and so i

308
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[logan_d_freeman]: went

309
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[casey_]: yeah

310
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[logan_d_freeman]: you know trying to find you who
trained michael jordan who trained copy brian who

311
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[logan_d_freeman]: trained those guys and that's tim grover
and tim grover

312
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[casey_]: yeah

313
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[logan_d_freeman]: has put out two books now and
now he's speaking to all of these

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[casey_]: oh

315
00:15:18,599 --> 00:15:21,904
[logan_d_freeman]: places thing in the navy seals right
you know like who training

316
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[casey_]: yeah

317
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[logan_d_freeman]: those navy seals you can go find

318
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[casey_]: oh

319
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[logan_d_freeman]: you know david goggins and jocko willing

320
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[casey_]: oh

321
00:15:25,831 --> 00:15:28,816
[logan_d_freeman]: and all these guys that are willing
to put this stuff out there that kind

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[logan_d_freeman]: of lay out

323
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[casey_]: yeah

324
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[logan_d_freeman]: the blue print now you have to
find where your sweet spot is what what

325
00:15:33,483 --> 00:15:36,749
[logan_d_freeman]: what's the best thing that you can
do and then where where do you find

326
00:15:36,809 --> 00:15:42,098
[logan_d_freeman]: a lot of inspiration and then combine
those two and you can find an opportunity

327
00:15:42,218 --> 00:15:45,984
[logan_d_freeman]: to operate in you sweet spot and
so you know when i'm not operating in

328
00:15:46,024 --> 00:15:48,909
[logan_d_freeman]: my sweet spot i feel it you
know it feels like sand paper you know

329
00:15:48,989 --> 00:15:50,291
[logan_d_freeman]: rubbing against it feels like that hey

330
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[casey_]: yes

331
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[logan_d_freeman]: bail

332
00:15:51,116 --> 00:15:51,197
[casey_]: ah

333
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[logan_d_freeman]: arms and i got to say okay
is this something i need to be doing

334
00:15:54,939 --> 00:15:58,645
[logan_d_freeman]: or do need to delegate and elevate
and you know that's a big piece of

335
00:15:58,705 --> 00:16:03,013
[logan_d_freeman]: growing a business as well as being
able to step away from certain aspects of

336
00:16:03,113 --> 00:16:06,458
[logan_d_freeman]: it make sure you understand what your
best at and get out of the things

337
00:16:06,478 --> 00:16:10,384
[logan_d_freeman]: that you're not but you have to
have good people have good good systems and

338
00:16:10,725 --> 00:16:13,609
[logan_d_freeman]: standard operating procedures around those things to
be successful at that

339
00:16:14,796 --> 00:16:19,423
[casey_]: yeah yeah you know and and you
talk about picking up hey when you were

340
00:16:19,443 --> 00:16:24,111
[casey_]: a kid and again i'm one of
those hay field babies to we had we

341
00:16:24,211 --> 00:16:25,313
[casey_]: had a tobacco crop

342
00:16:25,460 --> 00:16:25,582
[logan_d_freeman]: yep

343
00:16:25,694 --> 00:16:31,661
[casey_]: also a stack on top of the
hay field man it was always it seemed

344
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[casey_]: like every time whenever i looked back
on those years you know what they taught

345
00:16:37,828 --> 00:16:37,968
[casey_]: me

346
00:16:38,250 --> 00:16:38,531
[logan_d_freeman]: oh

347
00:16:38,529 --> 00:16:43,137
[casey_]: was one bale at a time right
now i was the lucky one i wasn't

348
00:16:43,197 --> 00:16:46,242
[casey_]: up on the wagon my dad always
wanted to do the stack because he was

349
00:16:46,523 --> 00:16:48,947
[casey_]: he would you know we'd stack it
in half up would come off by

350
00:16:48,932 --> 00:16:49,177
[logan_d_freeman]: right

351
00:16:48,987 --> 00:16:52,473
[casey_]: the time i got where i needed
to go and fall over off the bank

352
00:16:53,114 --> 00:16:56,559
[casey_]: but i did have to get up
in the stable and wait for him to

353
00:16:56,600 --> 00:16:59,424
[casey_]: get to the top of the elevator
the hay balls and then man you talk

354
00:16:59,504 --> 00:17:00,626
[casey_]: about it julie and

355
00:17:00,600 --> 00:17:00,742
[logan_d_freeman]: yep

356
00:17:01,267 --> 00:17:06,556
[casey_]: in a hundred percent kentucky humidity and
in a in a hay stable um not

357
00:17:06,656 --> 00:17:10,202
[casey_]: anything i cared about growing you know
it was good for growing up it was

358
00:17:10,242 --> 00:17:10,563
[casey_]: character

359
00:17:10,605 --> 00:17:10,625
[logan_d_freeman]: a

360
00:17:10,643 --> 00:17:16,132
[casey_]: building but when over i was like
okay that we're going to try to avoid

361
00:17:16,212 --> 00:17:20,459
[casey_]: doing that i want my kids to
do it but nevertheless um so what do

362
00:17:20,519 --> 00:17:22,883
[casey_]: you all have going on right now
you had mentioned

363
00:17:23,000 --> 00:17:23,124
[logan_d_freeman]: yeah

364
00:17:23,424 --> 00:17:28,251
[casey_]: the projects you've got happening and once
you talk a little bit about that and

365
00:17:28,291 --> 00:17:31,295
[casey_]: tell us tell us kind of where
where you all are headed right now

366
00:17:31,540 --> 00:17:37,690
[logan_d_freeman]: yeah you know when evaluating the investment
landscape and what opportunities we see on a

367
00:17:37,750 --> 00:17:43,359
[logan_d_freeman]: regular basis you know we look at
green street property price index pretty closely problem

368
00:17:43,480 --> 00:17:46,385
[logan_d_freeman]: that is it's a rear view look
you know you got to be able to

369
00:17:46,925 --> 00:17:49,430
[logan_d_freeman]: look through the wind shield as well
but

370
00:17:49,648 --> 00:17:49,729
[casey_]: ah

371
00:17:50,111 --> 00:17:54,077
[logan_d_freeman]: you know when covid hit we had
thirty million dollars of shopping centers under contract

372
00:17:54,137 --> 00:17:55,940
[logan_d_freeman]: dropped every single one of those

373
00:17:55,850 --> 00:17:55,870
[casey_]: a

374
00:17:56,501 --> 00:17:56,642
[logan_d_freeman]: and

375
00:17:57,198 --> 00:17:57,219
[casey_]: m

376
00:17:57,263 --> 00:18:01,530
[logan_d_freeman]: re pivoted into multi family and we're
able to build a good portfolio on that

377
00:18:01,610 --> 00:18:05,396
[logan_d_freeman]: side of the business now that we've
got data on these shopping centers and things

378
00:18:05,456 --> 00:18:10,364
[logan_d_freeman]: like that gives us some certainty on
how they're going to perform going forward we

379
00:18:10,425 --> 00:18:13,870
[logan_d_freeman]: can get back into these different asset
classes and so you know we've got a

380
00:18:13,950 --> 00:18:17,456
[logan_d_freeman]: decent amount of multi family we've bought
two multi family deals this year we're all

381
00:18:17,657 --> 00:18:23,046
[logan_d_freeman]: midwest focused on missouri kansas nebraska iowa
arkansas oklahoma is where you're going to see

382
00:18:23,106 --> 00:18:26,712
[logan_d_freeman]: us play most of our you know
in the markets that we're playing at but

383
00:18:27,092 --> 00:18:31,099
[logan_d_freeman]: you know we we've seen multi family
prices you know go through the roofs and

384
00:18:31,440 --> 00:18:34,545
[logan_d_freeman]: and so you think about risk and
you know what type of risk you're willing

385
00:18:34,585 --> 00:18:38,571
[logan_d_freeman]: to take in the basis and an
intrinsic value of cash flows and all these

386
00:18:38,592 --> 00:18:43,560
[logan_d_freeman]: different things and you know i do
see some disdisdislocations of you know how some

387
00:18:43,580 --> 00:18:48,147
[logan_d_freeman]: of these retail shopping centers have performed
and where the demand is for those from

388
00:18:48,208 --> 00:18:52,895
[logan_d_freeman]: a capital standpoint and we're finding opportunities
there which is great these are neighborhood retail

389
00:18:52,975 --> 00:18:58,024
[logan_d_freeman]: shopping centers you know thirty five to
eight five thousand square feet commerce resistant service

390
00:18:58,084 --> 00:19:02,031
[logan_d_freeman]: base tenets so amazon is not going
to put them out of business and they're

391
00:19:02,051 --> 00:19:05,356
[logan_d_freeman]: the ones that you drive by on
the way home and you know from work

392
00:19:05,456 --> 00:19:08,545
[logan_d_freeman]: so for you you drive into to
work so you know it's kind of like

393
00:19:08,585 --> 00:19:11,990
[logan_d_freeman]: those ones that are right by the
neighborhood less than a mile away so that's

394
00:19:12,090 --> 00:19:12,691
[logan_d_freeman]: one opportunity

395
00:19:12,557 --> 00:19:12,719
[casey_]: yeah

396
00:19:12,711 --> 00:19:16,418
[logan_d_freeman]: that we're continuing to capitalize on we've
got a couple of those in the works

397
00:19:16,478 --> 00:19:20,845
[logan_d_freeman]: here we bought a couple of those
previously the last couple of months you know

398
00:19:20,945 --> 00:19:24,731
[logan_d_freeman]: and now we're starting to see some
opportunity in flex industry and an industrial is

399
00:19:24,792 --> 00:19:29,499
[logan_d_freeman]: interesting because you know when you're think
about a developer they want to develop that

400
00:19:29,560 --> 00:19:33,206
[logan_d_freeman]: five hundred thousand square foot industrial building
and get one tenant and lock

401
00:19:33,176 --> 00:19:33,297
[casey_]: yep

402
00:19:33,246 --> 00:19:37,773
[logan_d_freeman]: him in for fifteen years and that's
all great and a dandy but we're starting

403
00:19:37,813 --> 00:19:40,798
[logan_d_freeman]: to see that supply in to me
and start to equal out a little bit

404
00:19:41,019 --> 00:19:45,847
[logan_d_freeman]: and where the opportunity use is actually
for smaller business last mile distribution may be

405
00:19:45,887 --> 00:19:46,147
[logan_d_freeman]: a little

406
00:19:46,206 --> 00:19:46,226
[casey_]: m

407
00:19:46,287 --> 00:19:50,154
[logan_d_freeman]: office in the front where in the
back so you know there's not a lot

408
00:19:50,194 --> 00:19:53,760
[logan_d_freeman]: of new product being developed that is
under a hundred thousand square feet and so

409
00:19:54,080 --> 00:19:59,550
[logan_d_freeman]: we're picking up a nice four tenant
industrial deal here pretty soon in the south

410
00:19:59,890 --> 00:20:06,421
[logan_d_freeman]: western johnson county of kansas in panasonic
just landed or kansas just landed panasonics new

411
00:20:07,062 --> 00:20:11,950
[logan_d_freeman]: manufacturing plant they beat out oklahoma in
de soto kansas four billion doll it's four

412
00:20:11,990 --> 00:20:13,593
[logan_d_freeman]: thousand jobs you know it's going to
go

413
00:20:13,596 --> 00:20:15,096
[casey_]: yeah

414
00:20:13,653 --> 00:20:17,439
[logan_d_freeman]: in the middle of kansas so and
this this product is as cool

415
00:20:17,416 --> 00:20:23,150
[casey_]: an it's hard to believe those those
middle kansas area is the everything that you

416
00:20:23,170 --> 00:20:26,607
[casey_]: know i seventies ran through there for
i was in years

417
00:20:26,651 --> 00:20:26,794
[logan_d_freeman]: yeah

418
00:20:26,727 --> 00:20:29,452
[casey_]: now i mean all manhattan kansas and

419
00:20:29,499 --> 00:20:30,090
[logan_d_freeman]: hm

420
00:20:30,133 --> 00:20:33,418
[casey_]: and everything from what is it like
salona

421
00:20:33,680 --> 00:20:33,804
[logan_d_freeman]: yep

422
00:20:33,899 --> 00:20:38,888
[casey_]: like all around that that topeka are
i mean

423
00:20:38,822 --> 00:20:38,984
[logan_d_freeman]: right

424
00:20:39,248 --> 00:20:41,993
[casey_]: that whole is wide open

425
00:20:42,030 --> 00:20:42,312
[logan_d_freeman]: oh

426
00:20:42,954 --> 00:20:43,996
[casey_]: and it's fed

427
00:20:44,220 --> 00:20:44,970
[logan_d_freeman]: yeah

428
00:20:44,837 --> 00:20:50,348
[casey_]: and there's so much interstate traffic right
there and so many little cities and pull

429
00:20:51,190 --> 00:20:52,174
[casey_]: work force from

430
00:20:52,150 --> 00:20:58,961
[logan_d_freeman]: yeah absolutely so see the opportunity there
i'm cautiously optimistic on multi family it's the

431
00:20:59,041 --> 00:21:02,807
[logan_d_freeman]: largest asset in our portfolio we'll continue
to look

432
00:21:02,778 --> 00:21:02,799
[casey_]: i

433
00:21:02,847 --> 00:21:04,971
[logan_d_freeman]: for those opportunities you know i think
that

434
00:21:04,898 --> 00:21:05,020
[casey_]: it

435
00:21:05,071 --> 00:21:09,418
[logan_d_freeman]: what we're doing right now is really
what same zel did back when you know

436
00:21:09,478 --> 00:21:13,525
[logan_d_freeman]: he wasn't able to purchase and thought
that there would be some fragmentation

437
00:21:13,507 --> 00:21:13,709
[casey_]: okay

438
00:21:13,585 --> 00:21:18,153
[logan_d_freeman]: in the market and opportunity to buy
you know calls himself the grave dancer and

439
00:21:18,373 --> 00:21:21,038
[logan_d_freeman]: not that i think the commercial real
estate is going to go you know the

440
00:21:21,078 --> 00:21:24,824
[logan_d_freeman]: dram bottom is going to drop out
of it but there will be some fragmentation

441
00:21:24,904 --> 00:21:29,011
[logan_d_freeman]: and opportunities on deals that were bought
over the last two years with floating rate

442
00:21:29,031 --> 00:21:33,799
[logan_d_freeman]: interest on those on those projects that
you know you know needed to get seventeen

443
00:21:33,859 --> 00:21:37,305
[logan_d_freeman]: to twenty two percent rent increases and
they might not be doing that and so

444
00:21:37,325 --> 00:21:40,711
[logan_d_freeman]: there might be some opportunities for us
to step into some of those distresses tuations

445
00:21:40,811 --> 00:21:44,056
[logan_d_freeman]: but what do we have to do
to get ready for that we have to

446
00:21:44,096 --> 00:21:48,764
[logan_d_freeman]: build up the operational capacity to do
so so we're vertically integrated we're managing our

447
00:21:48,804 --> 00:21:52,971
[logan_d_freeman]: product as well and it's going to
be really important for us to go tinuetoadd

448
00:21:53,051 --> 00:21:58,380
[logan_d_freeman]: people that have experience knowledge and skill
sets to take on larger portfolios different types

449
00:21:58,440 --> 00:22:02,948
[logan_d_freeman]: of assets and continue to grow our
management put prints so we can control our

450
00:22:03,048 --> 00:22:04,350
[logan_d_freeman]: assets you know so i think that's

451
00:22:04,398 --> 00:22:04,926
[casey_]: what

452
00:22:04,410 --> 00:22:09,599
[logan_d_freeman]: a big piece of what we're focused
on right now getting capital ready getting the

453
00:22:09,659 --> 00:22:13,966
[logan_d_freeman]: operations ready to make a big you
know investment here in the next i don't

454
00:22:14,006 --> 00:22:15,289
[logan_d_freeman]: know twelve fifteen months

455
00:22:16,626 --> 00:22:22,396
[casey_]: now i want to shift the discussion
to obviously you and i and everybody else

456
00:22:22,516 --> 00:22:25,802
[casey_]: that's that's kind of around us is
into capital raising

457
00:22:25,550 --> 00:22:25,671
[logan_d_freeman]: yeah

458
00:22:26,543 --> 00:22:33,755
[casey_]: um now as of recording kind of
mid september here twenty twenty two um compared

459
00:22:33,795 --> 00:22:38,122
[casey_]: to when this episode might air you
know we've recently went through an interest rate

460
00:22:38,923 --> 00:22:45,314
[casey_]: interest rate hike the fed um i
noticed some capital markets just almost immediately were

461
00:22:45,575 --> 00:22:50,883
[casey_]: zapp dry like just and all of
this capital was like all of a sudden

462
00:22:50,943 --> 00:22:54,690
[casey_]: went from soft commit to no commit
or hard commit to commit unless you had

463
00:22:54,730 --> 00:22:58,716
[casey_]: the cash in your hand and was
ready to go that was even in my

464
00:22:58,817 --> 00:23:05,327
[casey_]: opinion that was almost like covidish like
like like beginning covid when everybody like you

465
00:23:05,368 --> 00:23:09,334
[casey_]: know because everybody got cautious there for
like i want to say looking back now

466
00:23:09,494 --> 00:23:13,100
[casey_]: it was like seven minutes but back
then you know it

467
00:23:13,083 --> 00:23:13,186
[logan_d_freeman]: yes

468
00:23:13,161 --> 00:23:15,104
[casey_]: was like there was a month or
six

469
00:23:15,020 --> 00:23:15,183
[logan_d_freeman]: yeah

470
00:23:15,224 --> 00:23:15,945
[casey_]: weeks where everybody

471
00:23:15,998 --> 00:23:16,080
[logan_d_freeman]: yeah

472
00:23:16,005 --> 00:23:20,974
[casey_]: was very cautious about what was going
on so so on the raising capital side

473
00:23:21,134 --> 00:23:26,703
[casey_]: obviously the landscape has changed um now
the people with money or the people that

474
00:23:26,783 --> 00:23:31,753
[casey_]: have the cash still to invest they're
not they're not necessarily scared but are you

475
00:23:31,893 --> 00:23:37,024
[casey_]: dealing with any retail investors and if
so how how has that changed specifically

476
00:23:36,961 --> 00:23:40,787
[logan_d_freeman]: you know i mean we raised a
lot of money from retail investors primarily that's

477
00:23:40,887 --> 00:23:45,475
[logan_d_freeman]: our our capital sources for our projects
and i think it goes back to making

478
00:23:45,535 --> 00:23:51,265
[logan_d_freeman]: sure that your pre raising capital meaning
hey we do see interest rates increasing we

479
00:23:51,365 --> 00:23:56,453
[logan_d_freeman]: do see opportunities here there and this
is why and you have to be communicating

480
00:23:56,554 --> 00:23:59,398
[logan_d_freeman]: on a regular basis and so you
know one of the things that we do

481
00:23:59,478 --> 00:24:04,546
[logan_d_freeman]: is say okay well how are interest
rate hikes going to impact projects you know

482
00:24:04,606 --> 00:24:09,915
[logan_d_freeman]: whether that be projects previous people previously
invested in or forward looking acquisitions and so

483
00:24:10,416 --> 00:24:15,003
[logan_d_freeman]: you'll see us you know in our
underwriting interest rates that are higher than what

484
00:24:15,043 --> 00:24:16,666
[logan_d_freeman]: they are currently and it's because

485
00:24:16,686 --> 00:24:16,706
[casey_]: m

486
00:24:16,826 --> 00:24:17,347
[logan_d_freeman]: we're closing

487
00:24:17,095 --> 00:24:17,586
[casey_]: hm

488
00:24:17,427 --> 00:24:20,432
[logan_d_freeman]: sixty days from now and so we
got to have some sort of cushion in

489
00:24:20,452 --> 00:24:24,599
[logan_d_freeman]: there you know it has impacted us
we walked away from one project earlier this

490
00:24:24,659 --> 00:24:28,566
[logan_d_freeman]: year i's a large mobile home deal
and we walked away because we weren't able

491
00:24:28,646 --> 00:24:33,614
[logan_d_freeman]: to secure fixed rate financing at the
level that we needed to and so it

492
00:24:33,674 --> 00:24:38,162
[logan_d_freeman]: has impact a deal flow it has
impacted pricing and i think that sellers are

493
00:24:38,242 --> 00:24:44,132
[logan_d_freeman]: still interested in yesterday's prices and buyers
want tomorrow's prices and so there's still this

494
00:24:44,272 --> 00:24:47,698
[logan_d_freeman]: big asked gap that's going to have
to be worked through you know and so

495
00:24:47,778 --> 00:24:53,007
[logan_d_freeman]: i think that it's really important for
us as as investors and as sponsors to

496
00:24:53,047 --> 00:24:57,153
[logan_d_freeman]: be educating our investor base about these
different components and we do that on a

497
00:24:57,194 --> 00:25:01,841
[logan_d_freeman]: monthly basis we do it on a
weekly basis and we do it every conversation

498
00:25:01,881 --> 00:25:04,546
[logan_d_freeman]: that we're having and so we try
to get ahead of that stuff you're going

499
00:25:04,566 --> 00:25:07,551
[logan_d_freeman]: to have some folks that just get
scared and say hey we're going to wait

500
00:25:07,871 --> 00:25:13,640
[logan_d_freeman]: but then you would look at you
know radalio or monger and buffet or let's

501
00:25:13,680 --> 00:25:17,184
[logan_d_freeman]: just say sam zell and when everybody
is looking left you got to go right

502
00:25:17,505 --> 00:25:21,349
[logan_d_freeman]: and so that's one thing that we've
tried to train through is like win

503
00:25:21,556 --> 00:25:24,121
[casey_]: or everybody's looking behind you got to
look forward

504
00:25:24,114 --> 00:25:24,319
[logan_d_freeman]: right

505
00:25:24,201 --> 00:25:28,308
[casey_]: and that's which is which we've already
established to your kind of the king of

506
00:25:28,708 --> 00:25:30,391
[casey_]: is keeping things looking forward

507
00:25:30,331 --> 00:25:30,533
[logan_d_freeman]: right

508
00:25:30,491 --> 00:25:35,740
[casey_]: and so now how ow are you
feeding you said you raise a lot of

509
00:25:35,800 --> 00:25:40,308
[casey_]: capital from retail investors and that's that's
i think particularly intriguing to a lot of

510
00:25:40,548 --> 00:25:45,236
[casey_]: the listeners especially those who are who
are trying to get into the game of

511
00:25:45,536 --> 00:25:48,982
[casey_]: raising capital to buy real estate deals
and so and so forth because there's always

512
00:25:49,022 --> 00:25:51,546
[casey_]: the question what comes first the chicken
or the egg and i think you just

513
00:25:51,606 --> 00:25:57,356
[casey_]: made the chicken being the deal or
the egg being the capital in everything in

514
00:25:57,396 --> 00:26:02,565
[casey_]: between but you just made a good
point about constantly educating you investors and i

515
00:26:02,665 --> 00:26:06,091
[casey_]: was one of those that fell into
the hat first came in and was like

516
00:26:06,351 --> 00:26:08,174
[casey_]: okay what do i got to do
do i need to raise capital do ned

517
00:26:08,214 --> 00:26:08,675
[casey_]: o find a deal

518
00:26:08,692 --> 00:26:08,712
[logan_d_freeman]: m

519
00:26:09,336 --> 00:26:13,538
[casey_]: when the whole when the whole thing
is is i was nowhere near ready to

520
00:26:13,578 --> 00:26:17,645
[casey_]: raise capital like like i was i
didn't even need to be discussing raising capital

521
00:26:17,705 --> 00:26:20,369
[casey_]: i needed to be discussing how am
i going to educate my investors

522
00:26:20,570 --> 00:26:20,731
[logan_d_freeman]: right

523
00:26:20,990 --> 00:26:26,139
[casey_]: so that when i do have a
deal there i don't have to go back

524
00:26:26,199 --> 00:26:30,466
[casey_]: and re establish why i'm good at
what i do i can reestabl i can

525
00:26:30,546 --> 00:26:34,813
[casey_]: establish why i'm good at what i
do over the period specifically through my podcast

526
00:26:34,833 --> 00:26:39,862
[casey_]: and through our educational content and you're
the same way but what what are you

527
00:26:40,062 --> 00:26:45,591
[casey_]: using to feed your the top of
your funnel with potential investors so that you

528
00:26:45,671 --> 00:26:52,284
[casey_]: can bring people in and down that
ducation terminal and ready to invest when it

529
00:26:52,304 --> 00:26:52,684
[casey_]: comes time

530
00:26:53,200 --> 00:26:56,967
[logan_d_freeman]: you know there's two different routes that
we kind of take one is the online

531
00:26:57,608 --> 00:27:03,678
[logan_d_freeman]: route of you know the social media
email marketing and digital marketing so you have

532
00:27:03,698 --> 00:27:07,845
[logan_d_freeman]: that funnel right you have to have
reputation you have to have thought leadership and

533
00:27:07,865 --> 00:27:11,872
[logan_d_freeman]: you have to be consistent so if
anybody follows me on linked in you know

534
00:27:11,932 --> 00:27:17,401
[logan_d_freeman]: i post every single day on linked
in you know usually get some between four

535
00:27:17,541 --> 00:27:22,389
[logan_d_freeman]: and fifteen thousand views on those posts
and i'm posting about everything that we're doing

536
00:27:23,651 --> 00:27:26,536
[logan_d_freeman]: in regard to that so that's one
piece and then the other part is you

537
00:27:26,576 --> 00:27:30,563
[logan_d_freeman]: know i think that you have their
systems around right hunter teaches that and there's

538
00:27:30,683 --> 00:27:35,391
[logan_d_freeman]: there's different pieces around that but you
know outside of that i would say that

539
00:27:35,892 --> 00:27:39,698
[logan_d_freeman]: it comes down to doing what you're
saying you're going to do and so you

540
00:27:39,738 --> 00:27:44,706
[logan_d_freeman]: know i think that the best source
of capital is repeat investors and referals because

541
00:27:44,867 --> 00:27:49,514
[logan_d_freeman]: that is a warm lead instead of
just a cold lead and we treat them

542
00:27:49,554 --> 00:27:49,635
[logan_d_freeman]: with

543
00:27:49,646 --> 00:27:49,849
[casey_]: right

544
00:27:49,675 --> 00:27:53,561
[logan_d_freeman]: a little bit different right and so
we do all kind some different things we

545
00:27:53,641 --> 00:27:57,267
[logan_d_freeman]: do we have our own podcast we
have weekly blogs we have news letter we

546
00:27:57,347 --> 00:28:03,578
[logan_d_freeman]: have monthly webinars to educate investors and
then just regular out there meeting with people

547
00:28:03,658 --> 00:28:08,205
[logan_d_freeman]: right so that's the country clubs that's
putting on investor events here locally that's business

548
00:28:08,266 --> 00:28:13,254
[logan_d_freeman]: journal articles that is meet ups that
we're going to that is you know speaking

549
00:28:13,314 --> 00:28:18,362
[logan_d_freeman]: engagements that we're doing at certain events
locally um and and then just getting out

550
00:28:18,402 --> 00:28:22,049
[logan_d_freeman]: and meeting with with folks and having
a ton of coffee and again there's really

551
00:28:22,149 --> 00:28:25,955
[logan_d_freeman]: no you know secret sauce to it
it's it's you need to be educated and

552
00:28:25,995 --> 00:28:28,620
[logan_d_freeman]: when people ask you about the market
you need to be able to give example

553
00:28:28,780 --> 00:28:32,947
[logan_d_freeman]: about what you're doing while you're doing
it and the opportunities that you see and

554
00:28:32,987 --> 00:28:35,291
[logan_d_freeman]: you got t be able to tell
a story so i mean sales is just

555
00:28:35,351 --> 00:28:39,397
[logan_d_freeman]: a transfluence of transference of energy you
know ed my led says it

556
00:28:39,438 --> 00:28:39,620
[casey_]: right

557
00:28:39,458 --> 00:28:42,643
[logan_d_freeman]: best you know if you can make
some one feel a certain way they're probably

558
00:28:42,663 --> 00:28:45,608
[logan_d_freeman]: going forget what you said but they're
not going to forget the way that they

559
00:28:45,768 --> 00:28:49,174
[logan_d_freeman]: felt after you got done with your
meeting and so i think that's a really

560
00:28:49,574 --> 00:28:55,204
[logan_d_freeman]: important aspect of raising capital as this
relation ships and being open and willing to

561
00:28:55,284 --> 00:28:59,731
[logan_d_freeman]: have conversations with people and put yourself
out there you know there's systems in place

562
00:28:59,791 --> 00:29:03,137
[logan_d_freeman]: we have invested relations team now we
have marketing team now which is all helpful

563
00:29:03,838 --> 00:29:06,968
[logan_d_freeman]: but i'll tell you most of those
investors do want to speak with me at

564
00:29:07,028 --> 00:29:09,978
[logan_d_freeman]: some point before they're going to invest
in those projects

565
00:29:09,987 --> 00:29:15,649
[casey_]: zack haptinsdall says the same thing man
he's like dude i don't he says i'm

566
00:29:15,690 --> 00:29:21,164
[casey_]: going to feed them all to me
because and that's difficult man it's

567
00:29:21,262 --> 00:29:21,385
[logan_d_freeman]: is

568
00:29:21,265 --> 00:29:23,553
[casey_]: so hard to scale have you found
that

569
00:29:24,114 --> 00:29:24,379
[logan_d_freeman]: it is

570
00:29:24,396 --> 00:29:27,260
[casey_]: so i don't mean interrupt you but
that was i think that was a very

571
00:29:27,861 --> 00:29:33,150
[casey_]: poignant spot right there where we needed
to to discuss just real quick because we're

572
00:29:33,190 --> 00:29:37,699
[casey_]: running out of time but but zach
haptinstall of rise ford good friend of mine

573
00:29:37,939 --> 00:29:41,346
[casey_]: and he he says the same thing
he says i'm going to feed them to

574
00:29:41,487 --> 00:29:45,014
[casey_]: me at some point because they want
to talk to the man in charge

575
00:29:45,030 --> 00:29:49,397
[logan_d_freeman]: that's right and i think the biggest
part that i learned from my early on

576
00:29:49,537 --> 00:29:54,305
[logan_d_freeman]: career to where i'm at now is
there's a certain point that it makes sense

577
00:29:54,445 --> 00:29:56,609
[logan_d_freeman]: for you to so you don't want
to be the first

578
00:29:56,327 --> 00:29:56,851
[casey_]: that's right

579
00:29:57,030 --> 00:29:58,552
[logan_d_freeman]: point of contact necessarily

580
00:29:57,928 --> 00:29:58,090
[casey_]: yeah

581
00:29:58,953 --> 00:30:03,380
[logan_d_freeman]: they need to be able to have
interacted on a webinar or red blogs or

582
00:30:03,500 --> 00:30:07,046
[logan_d_freeman]: talk to one of your team members
and then if we have different levels of

583
00:30:07,106 --> 00:30:11,113
[logan_d_freeman]: investors so one through five so one
is going to be somebody that just filled

584
00:30:11,153 --> 00:30:14,438
[logan_d_freeman]: out a form on something a level
five investor is a raving fan

585
00:30:14,636 --> 00:30:20,646
[casey_]: listen audience listen audience if you're wanting
to raise capital listen to this start over

586
00:30:21,086 --> 00:30:23,370
[casey_]: logan because this is it right here

587
00:30:23,560 --> 00:30:23,844
[logan_d_freeman]: yes

588
00:30:23,891 --> 00:30:25,253
[casey_]: this is the secret sauce

589
00:30:25,492 --> 00:30:25,654
[logan_d_freeman]: yeah

590
00:30:25,654 --> 00:30:27,378
[casey_]: you have to start segmenting

591
00:30:27,530 --> 00:30:27,650
[logan_d_freeman]: try

592
00:30:27,759 --> 00:30:28,281
[casey_]: go forward

593
00:30:28,251 --> 00:30:31,076
[logan_d_freeman]: ah so i think the level one
is somebody that's just going to reach out

594
00:30:31,116 --> 00:30:35,483
[logan_d_freeman]: to you and say hey i'm interested
then level two is okay they're interested they've

595
00:30:35,523 --> 00:30:39,069
[logan_d_freeman]: had a conversation with somebody on your
team level three is hey they came to

596
00:30:39,129 --> 00:30:43,476
[logan_d_freeman]: a web are and they've had another
conversation with your team level four is all

597
00:30:43,516 --> 00:30:47,162
[logan_d_freeman]: right this person is ready for me
to talk with and we're going to have

598
00:30:47,203 --> 00:30:50,208
[logan_d_freeman]: a fifteen to thirty minute call i'm
going to make sure i follow the same

599
00:30:50,268 --> 00:30:54,435
[logan_d_freeman]: process that hunter thompson hey my time
is valuable your time is valuable what can

600
00:30:54,475 --> 00:30:56,819
[logan_d_freeman]: we get out of this that's going
to make this a success with start they

601
00:30:56,919 --> 00:31:02,388
[logan_d_freeman]: call with that's very intentional it's not
just a relationship driven kind of call and

602
00:31:02,428 --> 00:31:05,453
[logan_d_freeman]: then you know then it's in vesting
and then after that is making sure that

603
00:31:05,493 --> 00:31:10,642
[logan_d_freeman]: you create repeat investors and raving fans
and that's where the referal start to come

604
00:31:10,682 --> 00:31:14,588
[logan_d_freeman]: and so each one of our leads
or investors in our cr m is going

605
00:31:14,628 --> 00:31:18,635
[logan_d_freeman]: to be tagged at it different level
and our invested relations team knows okay this

606
00:31:18,675 --> 00:31:22,341
[logan_d_freeman]: person is ready for a call for
logan let's get logan's assistant on the on

607
00:31:22,381 --> 00:31:25,947
[logan_d_freeman]: the horn and let's make sure we
get a call schedule and before we had

608
00:31:26,007 --> 00:31:29,333
[logan_d_freeman]: that call i've got into genta mine
and i've shared that with the investor said

609
00:31:29,373 --> 00:31:32,418
[logan_d_freeman]: these are the things that we're gonna
we're goin to be talking about so you

610
00:31:32,438 --> 00:31:36,465
[logan_d_freeman]: know i think that that's really important
is just kind of traditional sales efforts and

611
00:31:36,545 --> 00:31:40,551
[logan_d_freeman]: making sure that your time and these
things i have to hours a week to

612
00:31:40,592 --> 00:31:43,737
[logan_d_freeman]: be able to go through these and
these are fifteen minute calls so what is

613
00:31:43,777 --> 00:31:48,244
[logan_d_freeman]: that that's about eight of these a
week that i have availability to do with

614
00:31:48,284 --> 00:31:52,932
[logan_d_freeman]: these investors and now there are certain
times if somebody's lok or they're a larger

615
00:31:52,992 --> 00:31:56,578
[logan_d_freeman]: investor that they'll get more time right
but you know i think that it's really

616
00:31:56,638 --> 00:32:00,505
[logan_d_freeman]: important to know where these folks are
on the journey with you so you're spending

617
00:32:00,525 --> 00:32:05,413
[logan_d_freeman]: your time with folks that can actually
have they have opportunity to invest with you

618
00:32:05,934 --> 00:32:10,121
[logan_d_freeman]: and you know that's that's really important
for me to make sure i'm not wasting

619
00:32:10,161 --> 00:32:13,186
[logan_d_freeman]: my time or they're just not ready
i might not even be wasted time they're

620
00:32:13,206 --> 00:32:17,112
[logan_d_freeman]: just not ready they're still an educational
phase they're still learning i've got a master

621
00:32:17,172 --> 00:32:21,940
[logan_d_freeman]: class they can go you know go
through from a portfolio of allocation standpoint and

622
00:32:21,960 --> 00:32:25,727
[logan_d_freeman]: then after they've done those things both
we're on a call and we're talking about

623
00:32:25,536 --> 00:32:26,337
[casey_]: yeah

624
00:32:26,368 --> 00:32:27,149
[logan_d_freeman]: you know real stuff

625
00:32:27,038 --> 00:32:32,347
[casey_]: that's the point you bring you said
you have an educational process and that's where

626
00:32:32,968 --> 00:32:36,273
[casey_]: people who are wanting to raise capital
or get into the real estate business or

627
00:32:36,414 --> 00:32:41,643
[casey_]: whatever the case is they're not taking
enough time to educate their potential investors and

628
00:32:41,824 --> 00:32:46,773
[casey_]: and you have to know when you
need to circle somebody back through that educational

629
00:32:46,854 --> 00:32:47,334
[casey_]: part again

630
00:32:47,430 --> 00:32:49,238
[logan_d_freeman]: that's exactly right that's exactly right

631
00:32:49,256 --> 00:32:53,563
[casey_]: because ultimately like you said at the
end of the day you have two hours

632
00:32:53,643 --> 00:32:58,050
[casey_]: a week fifteen to thirty minutes for
between four and eight investor calls a week

633
00:32:58,671 --> 00:33:03,940
[casey_]: that that are on your schedule on
you have to make that you said it

634
00:33:04,341 --> 00:33:04,902
[casey_]: intentional

635
00:33:05,111 --> 00:33:05,293
[logan_d_freeman]: true

636
00:33:05,523 --> 00:33:09,610
[casey_]: you're you're they're not ready for a
call with you if they're still asking questions

637
00:33:09,690 --> 00:33:12,554
[casey_]: about well can i use my ira

638
00:33:12,361 --> 00:33:13,591
[logan_d_freeman]: that's right that's right

639
00:33:13,956 --> 00:33:18,122
[casey_]: you know we're asking those kinds of
questions but when they finally say all right

640
00:33:18,662 --> 00:33:25,821
[casey_]: i think we're ready then you take
your time to answer those questions all right

641
00:33:26,121 --> 00:33:28,986
[casey_]: logan we're running out of time brother
i got a couple of questions we ask

642
00:33:29,147 --> 00:33:33,714
[casey_]: every guest that comes on the show
and man that content the discussion that you

643
00:33:33,834 --> 00:33:39,404
[casey_]: just provide a dude is like it's
such a like that needs to to if

644
00:33:39,444 --> 00:33:42,629
[casey_]: you're a listener right now i'm going
to encourage you there's a little thirty second

645
00:33:42,729 --> 00:33:47,958
[casey_]: back button you need to tap that
about fifteen times go about what is that

646
00:33:48,318 --> 00:33:52,205
[casey_]: seven minutes seven and a half minutes
back and re listen to those steps

647
00:33:52,021 --> 00:33:52,163
[logan_d_freeman]: yeah

648
00:33:52,425 --> 00:33:53,006
[casey_]: where logan

649
00:33:52,830 --> 00:33:53,155
[logan_d_freeman]: oh

650
00:33:53,707 --> 00:34:01,020
[casey_]: segments his investors and their degree of
readiness to invest you can't just put an

651
00:34:01,160 --> 00:34:05,126
[casey_]: ad out there have somebody option call
ants a man i'm ready for your fifty

652
00:34:05,167 --> 00:34:08,011
[casey_]: grand what time can you what time
can i expect it it's not gonna work

653
00:34:08,071 --> 00:34:08,192
[casey_]: like

654
00:34:08,221 --> 00:34:08,385
[logan_d_freeman]: right

655
00:34:08,232 --> 00:34:12,379
[casey_]: that you have to put them through
these process these processes have to be in

656
00:34:12,479 --> 00:34:15,323
[casey_]: place and if they're not then good
luck raise gal

657
00:34:15,170 --> 00:34:15,293
[logan_d_freeman]: yep

658
00:34:15,764 --> 00:34:19,911
[casey_]: so logan the question that we ask
everybody that comes on the show what is

659
00:34:20,011 --> 00:34:22,721
[casey_]: the best book that you have recently
read or are current leader ding

660
00:34:23,400 --> 00:34:26,145
[logan_d_freeman]: yeah you know i would say this
you

661
00:34:26,100 --> 00:34:26,203
[casey_]: ah

662
00:34:26,185 --> 00:34:31,213
[logan_d_freeman]: know best book that i've recently read
is probably a book by urban mayer and

663
00:34:32,067 --> 00:34:32,389
[casey_]: ah

664
00:34:32,095 --> 00:34:37,724
[logan_d_freeman]: about leadership i i cannot remember the
name of it but just you know search

665
00:34:37,804 --> 00:34:42,733
[logan_d_freeman]: for you know leadership and urban mir
you'll find it and there were some awesome

666
00:34:42,913 --> 00:34:46,359
[logan_d_freeman]: awesome take aways from a leadership standpoint
in that book that i really enjoyed

667
00:34:48,076 --> 00:34:51,619
[casey_]: awesome man all right you just you
mentioned the beginning of the show you had

668
00:34:51,639 --> 00:34:55,523
[casey_]: just gotten back from vacation but what
is a dream vacation that you have either

669
00:34:55,624 --> 00:34:56,825
[casey_]: taken or hoped to take

670
00:34:56,930 --> 00:35:00,055
[logan_d_freeman]: yeah i would love to go to
rome m a big catholic guy so i'd

671
00:35:00,095 --> 00:35:03,862
[logan_d_freeman]: love to go and see the vatican
and and go just and experience that with

672
00:35:03,902 --> 00:35:06,666
[logan_d_freeman]: my wife and kids at some point
secondly

673
00:35:06,686 --> 00:35:06,808
[casey_]: yeah

674
00:35:06,806 --> 00:35:10,833
[logan_d_freeman]: as is hawiisorome in ha they are
definitely on the list that we'd love to

675
00:35:10,933 --> 00:35:14,019
[logan_d_freeman]: do with little kids that can make
it difficult but we'll make it happen

676
00:35:14,687 --> 00:35:18,133
[casey_]: man i'll be honest dude my wife
and i went to rome a few months

677
00:35:18,193 --> 00:35:18,353
[casey_]: ago

678
00:35:21,367 --> 00:35:24,212
[casey_]: i wouldn't take the kids until they're
probably sixteen

679
00:35:24,160 --> 00:35:24,304
[logan_d_freeman]: yeah

680
00:35:24,853 --> 00:35:30,342
[casey_]: i mean sixteen or eighteen that's just
been there's there's there's way way way too

681
00:35:30,422 --> 00:35:31,904
[casey_]: much to soak in as an adult

682
00:35:31,942 --> 00:35:32,350
[logan_d_freeman]: absolutely

683
00:35:33,367 --> 00:35:38,436
[casey_]: i would go two weeks um and
i would not take kids under probably i

684
00:35:38,496 --> 00:35:41,722
[casey_]: would say under fourteen or fifteen just
depending on maturity

685
00:35:41,590 --> 00:35:41,910
[logan_d_freeman]: so they're

686
00:35:41,742 --> 00:35:41,942
[casey_]: level

687
00:35:41,930 --> 00:35:45,396
[logan_d_freeman]: either staying here or we're not going
for a while but we'll make we'll make

688
00:35:45,456 --> 00:35:45,737
[logan_d_freeman]: it happen

689
00:35:45,626 --> 00:35:45,790
[casey_]: yep

690
00:35:45,817 --> 00:35:46,658
[logan_d_freeman]: at some point for sure

691
00:35:47,866 --> 00:35:52,174
[casey_]: it's a wonderful wonderful wonderful place to
see where we're big catholics as well i

692
00:35:52,254 --> 00:35:54,998
[casey_]: know they don't want to i don't
want to disparage any of my audience if

693
00:35:55,078 --> 00:35:58,765
[casey_]: you just you know if you're against
catholicism but that's that's where we are and

694
00:35:58,805 --> 00:36:03,873
[casey_]: it was very um very intriguing and
so so so much history

695
00:36:03,963 --> 00:36:04,045
[logan_d_freeman]: ah

696
00:36:03,973 --> 00:36:05,716
[casey_]: even even not not catholic history

697
00:36:05,472 --> 00:36:05,676
[logan_d_freeman]: right

698
00:36:05,776 --> 00:36:10,965
[casey_]: even necessarily history in general and and
real quick fact before we jump off here

699
00:36:11,145 --> 00:36:16,875
[casey_]: gus told me there that they've only
i believe they've only unearthed thirty percent of

700
00:36:17,055 --> 00:36:21,342
[casey_]: what's there like like we were standing
in one place and he was like underneath

701
00:36:21,462 --> 00:36:26,711
[casey_]: this is i don't remember this big
whatever they knew they know it's buried there

702
00:36:26,731 --> 00:36:30,337
[casey_]: and i was like why is it
still buried there nd he's like because we're

703
00:36:30,758 --> 00:36:35,005
[casey_]: it takes so much of our resources
to preserve

704
00:36:34,781 --> 00:36:34,983
[logan_d_freeman]: sure

705
00:36:35,466 --> 00:36:41,776
[casey_]: we've unearthed if we leave that under
the earth it's being naturally preserved to a

706
00:36:41,816 --> 00:36:45,723
[casey_]: certain degree right now without our intervention
and that's where it needs to stay at

707
00:36:45,783 --> 00:36:50,891
[casey_]: least for now anyway all that very
intriguing discussion awesome and rome was you'll love

708
00:36:50,931 --> 00:36:51,052
[logan_d_freeman]: what

709
00:36:50,931 --> 00:36:53,936
[casey_]: it you love everything about it so
how can the listeners reach out in touch

710
00:36:53,957 --> 00:36:56,601
[casey_]: with you i know you said you
bring in retail investors that i know there's

711
00:36:56,641 --> 00:36:59,606
[casey_]: retail investors that listen to my show
i would like for them to we get

712
00:36:59,626 --> 00:37:04,379
[casey_]: in touch with you and learn more
about your deals or whatever whatever wherever you

713
00:37:04,459 --> 00:37:06,264
[casey_]: want him in your cycle i'd like
for you to send them

714
00:37:06,200 --> 00:37:06,320
[logan_d_freeman]: yeah

715
00:37:06,304 --> 00:37:06,424
[casey_]: there

716
00:37:06,360 --> 00:37:09,607
[logan_d_freeman]: you know you can follow me on
linked in just to get a flavor of

717
00:37:09,667 --> 00:37:14,137
[logan_d_freeman]: what we're posted in what we're about
logan freeman r kansas city and then our

718
00:37:14,237 --> 00:37:14,838
[logan_d_freeman]: website is

719
00:37:15,347 --> 00:37:15,768
[casey_]: oh

720
00:37:15,840 --> 00:37:16,120
[logan_d_freeman]: yeah

721
00:37:16,330 --> 00:37:19,179
[casey_]: man i can't even stand the word
kansas city because of the

722
00:37:19,703 --> 00:37:20,324
[logan_d_freeman]: yeah well

723
00:37:20,663 --> 00:37:21,004
[casey_]: go ahead

724
00:37:20,804 --> 00:37:23,487
[logan_d_freeman]: yeah until you come here and get
some of that barbecue then i might change

725
00:37:23,507 --> 00:37:23,827
[logan_d_freeman]: your mind

726
00:37:25,318 --> 00:37:26,359
[casey_]: might change my mind

727
00:37:27,961 --> 00:37:28,041
[logan_d_freeman]: you

728
00:37:28,042 --> 00:37:28,062
[casey_]: i

729
00:37:28,081 --> 00:37:28,161
[logan_d_freeman]: can

730
00:37:28,203 --> 00:37:28,383
[casey_]: love

731
00:37:28,221 --> 00:37:28,602
[logan_d_freeman]: always pick

732
00:37:28,463 --> 00:37:28,844
[casey_]: it dude

733
00:37:28,662 --> 00:37:33,267
[logan_d_freeman]: us out on our website to case
it's f t w investments l l c

734
00:37:33,447 --> 00:37:35,409
[logan_d_freeman]: dot com put a lot of good
content out there as well

735
00:37:36,726 --> 00:37:41,213
[casey_]: awesome an wet logan and listeners please
please please go follow him on on linked

736
00:37:41,273 --> 00:37:43,958
[casey_]: in i mean if nothing else you
you can learn you can

737
00:37:44,101 --> 00:37:44,508
[logan_d_freeman]: absolutely

738
00:37:44,198 --> 00:37:50,048
[casey_]: you can prosper like he has or
or just just educate yourself get involved and

739
00:37:50,328 --> 00:37:53,654
[casey_]: um but he is a kansas city
chiefs fan i can't do anything about

740
00:37:53,490 --> 00:37:53,852
[logan_d_freeman]: oh

741
00:37:53,734 --> 00:37:57,621
[casey_]: that that part of it is kind
of set already but now i like the

742
00:37:57,681 --> 00:38:01,667
[casey_]: guy even if he is that so
but now man thank you logan i really

743
00:38:01,747 --> 00:38:04,652
[casey_]: can't thank you enough for everything you
shared on the show today because there's so

744
00:38:04,853 --> 00:38:11,504
[casey_]: so so much valuable stuff there for
for the listeners capital raisers investors whatever thanks

745
00:38:11,564 --> 00:38:17,794
[casey_]: again and listeners as always please head
down and hit that subscribed button and also

746
00:38:17,894 --> 00:38:21,060
[casey_]: leave us a review if you liked
what you heard on the cash flow propodcast

747
00:38:21,120 --> 00:38:26,187
[casey_]: today and we would very very much
so appreciate that with that again smash that

748
00:38:26,247 --> 00:38:30,952
[casey_]: subscribe button and with that i want
to wish everybody a happy day logan thanks

749
00:38:31,032 --> 00:38:31,332
[casey_]: again

750
00:38:31,423 --> 00:38:31,708
[logan_d_freeman]: rap me

751
00:38:32,073 --> 00:38:34,435
[casey_]: and yes sir have a good one