YOUR DAILY REAL ESTATE INVESTMENT SHOW
Oct. 26, 2022

Problem Solving, Work Ethic, and Finding Your Real Estate Sweet Spot With Logan Freeman

Problem Solving, Work Ethic, and Finding Your Real Estate Sweet Spot  With Logan Freeman

“When everybody is looking left, you have to go right!”   In this episode of Cash Flow Pro, we talk with Logan Freeman, co-founder, fundamental principal, and chief development officer of FTW investments. Logan went from farm boy to...


“When everybody is looking left, you have to go right!”

 

In this episode of Cash Flow Pro, we talk with Logan Freeman, co-founder, fundamental principal, and chief development officer of FTW investments. Logan went from farm boy to collegiate athlete to real estate investor. In the first year in the real estate industry, Logan acquired over 225 doors in a little over a year and completed a portfolio refinance, returning all the investor’s capital and maintaining positive cash flow.

 

In this episode, we discuss the following:

  • Problem-solving can lead to success
  • The value of work ethic
  • Building your skill set
  • Capital raising, relationships, and sales

 

 

Find your flow,

Casey Brown

 

Resources mentioned in this podcast:

https://ftwinvestmentsllc.com/logan-freeman/

Transcript

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[logan_d_freeman]: yeah

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[casey_]: hey there and welcome to today's episode

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[logan_d_freeman]: ah

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[casey_]: of cash flow pro your daily real
estate investing podcast and youtube channel i'm here

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[casey_]: today with logan freeman of f t
w vestments logan how are you

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[logan_d_freeman]: i'm doing very well man just coming
off of a nice little family vacation and

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[logan_d_freeman]: getting ready to to finish the year
strong so excited about that

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[casey_]: good deal man that's great yeah those
little family vacations they can go one or

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[casey_]: two ways i've seen they can either
go where

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[logan_d_freeman]: yeah

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[casey_]: you get rest and it really is
one of those relaxing till kids don't bother

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[casey_]: you or they can you can come
back and we need a vacation from your

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[casey_]: vacation which is typically the way i
come back

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[logan_d_freeman]: yes

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[casey_]: i come back

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[logan_d_freeman]: yer

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[casey_]: way more often as the second option
there than i do the first so

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[logan_d_freeman]: my kids are young three and two
so there's not a ton of rest but

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[logan_d_freeman]: they they are a lot of fun
and make me a better man and you

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[logan_d_freeman]: know create memories with them is a
lot of fun so

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[casey_]: that's

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[logan_d_freeman]: yeah

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[casey_]: an and sometimes as as they get
older and you know we've got we've got

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[casey_]: let's see we've got five so it's
fourteen to well thirteen to eight nine thirteen

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[casey_]: to eight um and

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[logan_d_freeman]: wow

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[casey_]: so other choices in my life led
to that so

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[logan_d_freeman]: absolutely man yeah

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[casey_]: and so so yeah but but sometimes
it's hard to keep that in mind especially

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[casey_]: when they're when they're and just crazy
and rambunctious and needy and whatever else it

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[casey_]: is but now man that's great family
time and family memories are definitely more than

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[casey_]: what i give credit for me so
so yeah man so tell us a little

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[casey_]: bit about yourself how you got started
and what hat brought you into this this

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[casey_]: business that we so adamanely love

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[logan_d_freeman]: so you know my journey is pretty
interesting started in jefferson city missouri is where

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[logan_d_freeman]: i grew up and i was just
a farm boy from jefferson city missouri you

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[logan_d_freeman]: know what do you do around there
well you bail hey you work when you're

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[logan_d_freeman]: young and you know you play sports
and so that was my life growing up

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[logan_d_freeman]: and you know it gave me an
opportunity to to really blossom as a colegiat

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[logan_d_freeman]: athlete playing football and a little bit
afterwards in the f l you know being

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[logan_d_freeman]: a chief fan like we were talking
you know i was out at the oakland

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[logan_d_freeman]: raiders camp you ultimately didn't make that
make that team and decided i was going

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[logan_d_freeman]: to go back to school and finish
my master's degree but you know at the

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[logan_d_freeman]: end fell combine man i was three
hundred and thirty five pounds and six months

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[logan_d_freeman]: after i was cut i was two
hundred nineteen pounds and you know a big

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[logan_d_freeman]: physical transformation but really what happened was
a big mental train formation for me and

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[logan_d_freeman]: that was just getting back into reading
books i was looking to to kind of

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[logan_d_freeman]: create a new identity for myself you
know us athletes um you know that's all

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[logan_d_freeman]: you know you know and that's what
you put all your time effort and energy

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[logan_d_freeman]: into and so when you don't have
that any more well who are you and

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[logan_d_freeman]: so i went on a kind of
a journey and a quest and thankfully found

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[logan_d_freeman]: books like rich dad poor dad and
you know jim rone and tony robins and

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[logan_d_freeman]: all these guys you know that i
was listening to on c d rams believe

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[logan_d_freeman]: you're not back than nine years ago
c d rams

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[casey_]: i've never had anybody logan on this
show that's ever referenced rich dad porta not

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[casey_]: just kidding obviously that the joke

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[logan_d_freeman]: ah so you know and this was
kind of the beginning of podcast back then

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[logan_d_freeman]: and so

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[casey_]: yep

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[logan_d_freeman]: just really started to listen to you
know louis howls and john lee do moss

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[logan_d_freeman]: and you know all these guys pat
and and i'm talking about now different cash

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[logan_d_freeman]: flow streams and so i got it
you know at the concept level i was

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[logan_d_freeman]: like okay that sounds really good but
you know how do you actually go and

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[logan_d_freeman]: build that and one theme and i
always saw was i take the concepts out

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[logan_d_freeman]: of the books and then i go
search them out in real life and so

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[logan_d_freeman]: i would talk to mentors or successful
business people and say you know are you

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[logan_d_freeman]: doing this online and r or is
it something else and one thing that came

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[logan_d_freeman]: true through all those conversations was you
know real estate and you know they said

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[logan_d_freeman]: hey we invest in real estate either
actively or passively and you know that kind

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[logan_d_freeman]: of interested me because it was tangible
i wasn't selling a p d f that

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[logan_d_freeman]: i created or doing some online business
i'm a you know midwestern boy i like

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[logan_d_freeman]: to shake hands where from the shown
state so showed me something and you know

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[logan_d_freeman]: i really liked that that part of
real estate and so when i got now

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[casey_]: a

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[logan_d_freeman]: started in the business you know i
was thinking about

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[casey_]: yeah

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[logan_d_freeman]: real estate i bought my first house
kansas city um ended up doing a living

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[logan_d_freeman]: flip and made more money on that
flip than i did that i was getting

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[logan_d_freeman]: paid and i was like there's something
to

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[casey_]: yep

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[logan_d_freeman]: this you know there's something to this
and you know that i took that and

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[logan_d_freeman]: continued to work jobs but five or
six years ago i was fired from my

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[logan_d_freeman]: last job and i thought hey i've
read seven hundred and fifty books i've listened

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[logan_d_freeman]: to as many podcasts as you can
listen to and i think it's time and

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[logan_d_freeman]: to to actually do something about this
and so my wife you know said look

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[logan_d_freeman]: i'm gonna support you with what you
want to do and so just so happens

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[logan_d_freeman]: that a mentor of mine just landed
a big client fifty million dollar fund here

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[logan_d_freeman]: in kansas city buying single family homes
doing the buy renovate

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[casey_]: yeah

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[logan_d_freeman]: finance and rented out and re finance
model and i was

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[casey_]: yep

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[logan_d_freeman]: the head of acquisitions for that fund
so my ist year in real estate i

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[logan_d_freeman]: got a hundred and twenty transactions under
my belt and when i was done with

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[logan_d_freeman]: that fund

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[casey_]: and there was a broke or somewhere
that loved you

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[logan_d_freeman]: absolutely yeah absolutely man it was it
was fantastic real world experience and knowledge gained

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[logan_d_freeman]: through that was

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[casey_]: that's one

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[logan_d_freeman]: invaluable

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[casey_]: every three days dude that's pretty woof
ass that's moving

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[logan_d_freeman]: we're moving it yeah we're

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[casey_]: yeah

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[logan_d_freeman]: moving

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[casey_]: that's keeping a lot of stuff in
front of you for sure i mean and

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[casey_]: then i mean i want to just
take a little pause there because man i

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[casey_]: think you know we know you now
now i want to point out to the

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[casey_]: audience that the logan and i are
in raise masters together we're both currently drinking

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[casey_]: hunter thompson's co lad which is

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[logan_d_freeman]: you

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[casey_]: some

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[logan_d_freeman]: go

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[casey_]: pretty good co laid if i had
to be you know if i had to

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[casey_]: say one thing about it no hunters
hunter is a good guy and

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[logan_d_freeman]: yeah

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[casey_]: taught us a lot so and i
think i really i know you can kind

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[casey_]: of breeze past that but but to
give just the listeners a little look into

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[casey_]: your work ethic i mean so far
we've got we've got college football which obviously

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[casey_]: led from high school football um no
there's not been a slouch yet that's tried

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[casey_]: out for a team even though you
didn't make it i mean what i'm getting

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[casey_]: at is is the work ethic is
there

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[logan_d_freeman]: yeah

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[casey_]: number three hundred and went transactions for
somebody else's company in one year's time i

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[casey_]: don't want the audience to underestimate what
it takes what it would take to do

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[casey_]: a single family purchase every three days
for an entire year and i mean that's

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[casey_]: some serious serious movement that also if
i had a bet gave you a really

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[casey_]: good look into some into the system
like

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[logan_d_freeman]: yes

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[casey_]: the systems that that you had to
have in place and those are and the

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[casey_]: thing about the thing that's so intriguing
about your systems and how you all do

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[casey_]: it you raise capital the same way
is they're all forward king

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[logan_d_freeman]: m

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[casey_]: right like every thing are obstacles that
you're coming at systems they are not necessary

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[casey_]: and then of course there is obviously
some systems in the back that kind of

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[casey_]: pick up the back in if there's
any stragglers want to come along and invest

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[casey_]: or whatever but the thing is is
that when you're acquiring that kind of property

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[casey_]: whether it's for a fund whether it's
for yourself whether t's for whoever grandma gives

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[casey_]: you money to go buy whatever the
thing is is that everything's every is coming

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[casey_]: at you like

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[logan_d_freeman]: oh

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[casey_]: like i don't know like mario cart
right or your you're constantly having an inspection

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[casey_]: you're constantly having a closing you're constantly
having a title opinion you're constantly having a

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[casey_]: oblem with this a problem with that
a problem with the broker problem with whatever

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[casey_]: and it's and it's tackling

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[logan_d_freeman]: ah

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[casey_]: each thing as you go along and
that's what i've noticed just the stuff that

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[casey_]: i've read and i've i've seen you
say and mentioned in our in our race

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[casey_]: masters group it's the same way you
raise capital you all you identify the problem

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[casey_]: it might be twenty five miles down
the road but then you take all these

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[casey_]: little problems as you were up to
that big problem or work up to that

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[casey_]: big thing and then boom here we
are right

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[logan_d_freeman]: that's exactly right you know i'm a
prime believer that you get paid in proportion

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[logan_d_freeman]: to the size of the problems that
you're willing to solve out there in the

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[logan_d_freeman]: market

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[casey_]: yeah

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[logan_d_freeman]: place and

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[casey_]: that's right

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[logan_d_freeman]: these guys you know were this was
their second or third market they were doing

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[logan_d_freeman]: this on so i got to learn
from them but when i sat down and

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[logan_d_freeman]: said hey where did the money come
from that's when the light bull went off

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[logan_d_freeman]: for me they said well we indicated

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[casey_]: yep

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[logan_d_freeman]: the equity and i said yacindawhatid you
know like indicated

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[casey_]: you send a ha

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[logan_d_freeman]: cinda what and so i had

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[casey_]: yeah

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[logan_d_freeman]: to learn all of that and i
said that's a great model i'm not interested

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[logan_d_freeman]: in doing it on the single family
home side but i am on multi family

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[casey_]: yeah

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[logan_d_freeman]: commercial and

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[casey_]: yeah

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[logan_d_freeman]: so i took that idea to my
broker at the time and was like hey

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[logan_d_freeman]: this is what i'd like to do
and he goes well you're not going to

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[logan_d_freeman]: do it here

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[casey_]: m

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[logan_d_freeman]: because you're going to get squashed out
there market place fast forward for five years

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[logan_d_freeman]: we've got fourteen hundred units we have
you know two shopping centers we have two

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[logan_d_freeman]: office buildings we're buying two under eight
thousand square foot industrial ding and we have

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[logan_d_freeman]: twenty five employees so if you're willing
to kind of you now get in there

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[logan_d_freeman]: and learn it and you know put
the work and you can be successful but

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[logan_d_freeman]: i will say this you know grit
you know gumption aliens um you know intentionality

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[logan_d_freeman]: tenacity all of these things are so
important in this business because you can get

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[logan_d_freeman]: hit hard and just like in football
you know just like the bronco got hit

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[logan_d_freeman]: hard last night

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[casey_]: god take a dig at the broncos

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[logan_d_freeman]: just like they got

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[casey_]: oh

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[logan_d_freeman]: hit

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[casey_]: my

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[logan_d_freeman]: hard

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[casey_]: gosh

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[logan_d_freeman]: last night by

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[casey_]: we were such good friends before this
woman

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[logan_d_freeman]: by the seventy year old pete carroll
you know you can also

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[casey_]: oh so

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[logan_d_freeman]: you got to be

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[casey_]: he's

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[logan_d_freeman]: able to go

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[casey_]: confed

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[logan_d_freeman]: i'd be able to get up man
and that's what's really

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[casey_]: yeah

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[logan_d_freeman]: important you know and i think

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[casey_]: that's

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[logan_d_freeman]: i think that's cute in this business

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[casey_]: man i think everything you just said
that i mean you know the tenacity the

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[casey_]: get up the grit the

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[logan_d_freeman]: yeah

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[casey_]: whatever you want to call it all
of those terms lead back to one great

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[casey_]: result of pushing forward um you know
and i'll tell you for some people that's

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[casey_]: a life lesson you know some people
it takes all our lives to learn to

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[casey_]: look

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[logan_d_freeman]: yeah

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[casey_]: forward and not look back um i
try to talk to my kids about that

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[casey_]: i'm like don't you know especially during
like sports during baseball is a big one

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[casey_]: for us you know my stepson coaching
is team we're out there and like i

215
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[casey_]: find myself almost every play saying don't
worry about that one

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[logan_d_freeman]: m

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[casey_]: let's focus on the next one so
we made a mistake there remember it learn

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[casey_]: from it get it

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[logan_d_freeman]: yeah

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[casey_]: don't worry about what happened worry about
what's coming and it's just that's but there

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[casey_]: again some people learn it later in
life and hey man let's be reasonable some

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[casey_]: people never learn that they never learned
to say hey forget about what happened in

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[casey_]: the past

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[logan_d_freeman]: yeah

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[casey_]: and and and you know i would
venture you know i have family that's like

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[casey_]: that that's just continuously worried about what's
happened instead of where they're going

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[logan_d_freeman]: yeah

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[casey_]: so perfect way to draw that in
man i mean that's that's great again it

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[casey_]: gives us a really like forward looking
again i still find myself still talking about

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[casey_]: your same processes it's all forward looking

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[logan_d_freeman]: yeah you know it was unsealed in
me when i was fourteen years old showed

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[logan_d_freeman]: up for the first day of baling
hay in a hundred degree weather in the

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[logan_d_freeman]: field with no sleeps

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[casey_]: yep

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[logan_d_freeman]: on and my arms bleeding by the
you know fifteen minutes in and wanting to

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[logan_d_freeman]: give up well i mean we had

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[casey_]: yep

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[logan_d_freeman]: we had five hundred bales to get
back up on that trailer or whatever it

239
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[logan_d_freeman]: was and so at the end of
the day man i think it was just

240
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[logan_d_freeman]: i learn the value of work ethic
early on in my life i've tried to

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[logan_d_freeman]: apply that to everything that i've done
and you know you get god gives you

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[logan_d_freeman]: awesome skills and talents and u but
one thing that he you know can't necessarily

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[logan_d_freeman]: make you do is is work hard
and i think that that's really important for

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[logan_d_freeman]: people to understand that if you want
to stand out in any capacity you can

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[logan_d_freeman]: have the best skills and talents i
mean look at some of the f l

246
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[logan_d_freeman]: players that have all of the raw
talent that they need the physical components but

247
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[logan_d_freeman]: are willing to get in there and
work hard and that's that and then look

248
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[logan_d_freeman]: at tom brady you know that you
know maybe he doesn't have all of those

249
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[logan_d_freeman]: and he's created his own system in
life professionally and personally and now he's forty

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[logan_d_freeman]: five forty six years old and still
you know one of the best quarterback out

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[logan_d_freeman]: there

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[casey_]: yeah

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[logan_d_freeman]: playing the game so

254
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[casey_]: because how easy you know we were
right here beginning of football season i think

255
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[casey_]: that's why logan and i are having
so much football talk that and he tried

256
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[casey_]: out for the other like there's two
teams that are epically on my like dislike

257
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[logan_d_freeman]: ah

258
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[casey_]: list and that's the raiders and the
kansas city chiefs

259
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[logan_d_freeman]: uh

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[casey_]: obviously we're all in the and then
you know i grew up the sea hawks

261
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[casey_]: were in our division which

262
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[logan_d_freeman]: metals

263
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[casey_]: we lost two last night but the
sea hawks were in our divisional as the

264
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[casey_]: and so so anyway divisional teams were
always you know kind of the ones that

265
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[casey_]: were the most hated because those were
the games we always got to go to

266
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[casey_]: and so on but anyway but how
easy would it have been for tom to

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[casey_]: walk away you know after when he
hit that retirement button and was like i'm

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[casey_]: out you know it didn't take him
what what michael jordan even referenced in his

269
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[casey_]: introduction the s like he was gone
for two months i was gone for two

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[casey_]: years

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[logan_d_freeman]: ye

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[casey_]: no he couldn't even take it he
couldn't even take the thought of retiring for

273
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[casey_]: two months much less an so what
he's done is is certainly great and certainly

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[casey_]: certainly moving

275
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[logan_d_freeman]: yeah

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[casey_]: moving things

277
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[logan_d_freeman]: yeah

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[casey_]: forward and looking forward even at even
at his age and and everything that he's

279
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[casey_]: doing so um but man yeah and
you know and i'll tell you another thing

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[casey_]: that rings through you star talkin about
the greatness of those guys is you know

281
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[casey_]: you had pointed out that that you
went to your broker and you were like

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[casey_]: locus is what i want to do
and he was like you can do that

283
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[casey_]: but you're not goin do it here
um and so you know that that's almost

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[casey_]: like a fuse

285
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[logan_d_freeman]: yeah

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[casey_]: to some peop

287
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[logan_d_freeman]: yeah

288
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[casey_]: that's like that's like all right game
set match bro

289
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[logan_d_freeman]: tried

290
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[casey_]: let's roll

291
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[logan_d_freeman]: ah if people start telling you not
to do something where it's too hard that's

292
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[logan_d_freeman]: a good indicator that there's there's an
opportunity there to figure something out and that

293
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[logan_d_freeman]: other

294
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[casey_]: yep

295
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[logan_d_freeman]: people aren't willing to right and so
i think that

296
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[casey_]: yep

297
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[logan_d_freeman]: when you think about the five needs
of a business you know or the five

298
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[logan_d_freeman]: commandments of a business you have to
have a strong need the barrier to entry

299
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[logan_d_freeman]: needs to be high you need to
have control of it you need to be

300
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[logan_d_freeman]: able to scale and then essentially you
need be able to step away from your

301
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[logan_d_freeman]: time on that business and what does
that take well it takes grit it takes

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00:14:50,191 --> 00:14:54,358
[logan_d_freeman]: tenacity it takes systems to be able
to do that so one thing that you

303
00:14:54,398 --> 00:14:58,145
[logan_d_freeman]: think about all these people that have
been very successful weather be steve

304
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[casey_]: yeah

305
00:14:58,225 --> 00:14:59,727
[logan_d_freeman]: jobs basos

306
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[casey_]: i

307
00:15:00,869 --> 00:15:06,298
[logan_d_freeman]: elan muz michael jordan think about the
people that around them right and so i

308
00:15:06,418 --> 00:15:06,619
[logan_d_freeman]: went

309
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[casey_]: yeah

310
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[logan_d_freeman]: you know trying to find you who
trained michael jordan who trained copy brian who

311
00:15:12,128 --> 00:15:15,093
[logan_d_freeman]: trained those guys and that's tim grover
and tim grover

312
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[casey_]: yeah

313
00:15:15,173 --> 00:15:18,538
[logan_d_freeman]: has put out two books now and
now he's speaking to all of these

314
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[casey_]: oh

315
00:15:18,599 --> 00:15:21,904
[logan_d_freeman]: places thing in the navy seals right
you know like who training

316
00:15:21,656 --> 00:15:21,797
[casey_]: yeah

317
00:15:21,984 --> 00:15:23,447
[logan_d_freeman]: those navy seals you can go find

318
00:15:23,616 --> 00:15:23,862
[casey_]: oh

319
00:15:23,707 --> 00:15:25,771
[logan_d_freeman]: you know david goggins and jocko willing

320
00:15:25,746 --> 00:15:25,986
[casey_]: oh

321
00:15:25,831 --> 00:15:28,816
[logan_d_freeman]: and all these guys that are willing
to put this stuff out there that kind

322
00:15:28,856 --> 00:15:29,296
[logan_d_freeman]: of lay out

323
00:15:29,316 --> 00:15:29,579
[casey_]: yeah

324
00:15:29,357 --> 00:15:33,163
[logan_d_freeman]: the blue print now you have to
find where your sweet spot is what what

325
00:15:33,483 --> 00:15:36,749
[logan_d_freeman]: what's the best thing that you can
do and then where where do you find

326
00:15:36,809 --> 00:15:42,098
[logan_d_freeman]: a lot of inspiration and then combine
those two and you can find an opportunity

327
00:15:42,218 --> 00:15:45,984
[logan_d_freeman]: to operate in you sweet spot and
so you know when i'm not operating in

328
00:15:46,024 --> 00:15:48,909
[logan_d_freeman]: my sweet spot i feel it you
know it feels like sand paper you know

329
00:15:48,989 --> 00:15:50,291
[logan_d_freeman]: rubbing against it feels like that hey

330
00:15:50,316 --> 00:15:50,522
[casey_]: yes

331
00:15:50,372 --> 00:15:50,592
[logan_d_freeman]: bail

332
00:15:51,116 --> 00:15:51,197
[casey_]: ah

333
00:15:51,313 --> 00:15:54,859
[logan_d_freeman]: arms and i got to say okay
is this something i need to be doing

334
00:15:54,939 --> 00:15:58,645
[logan_d_freeman]: or do need to delegate and elevate
and you know that's a big piece of

335
00:15:58,705 --> 00:16:03,013
[logan_d_freeman]: growing a business as well as being
able to step away from certain aspects of

336
00:16:03,113 --> 00:16:06,458
[logan_d_freeman]: it make sure you understand what your
best at and get out of the things

337
00:16:06,478 --> 00:16:10,384
[logan_d_freeman]: that you're not but you have to
have good people have good good systems and

338
00:16:10,725 --> 00:16:13,609
[logan_d_freeman]: standard operating procedures around those things to
be successful at that

339
00:16:14,796 --> 00:16:19,423
[casey_]: yeah yeah you know and and you
talk about picking up hey when you were

340
00:16:19,443 --> 00:16:24,111
[casey_]: a kid and again i'm one of
those hay field babies to we had we

341
00:16:24,211 --> 00:16:25,313
[casey_]: had a tobacco crop

342
00:16:25,460 --> 00:16:25,582
[logan_d_freeman]: yep

343
00:16:25,694 --> 00:16:31,661
[casey_]: also a stack on top of the
hay field man it was always it seemed

344
00:16:31,701 --> 00:16:37,748
[casey_]: like every time whenever i looked back
on those years you know what they taught

345
00:16:37,828 --> 00:16:37,968
[casey_]: me

346
00:16:38,250 --> 00:16:38,531
[logan_d_freeman]: oh

347
00:16:38,529 --> 00:16:43,137
[casey_]: was one bale at a time right
now i was the lucky one i wasn't

348
00:16:43,197 --> 00:16:46,242
[casey_]: up on the wagon my dad always
wanted to do the stack because he was

349
00:16:46,523 --> 00:16:48,947
[casey_]: he would you know we'd stack it
in half up would come off by

350
00:16:48,932 --> 00:16:49,177
[logan_d_freeman]: right

351
00:16:48,987 --> 00:16:52,473
[casey_]: the time i got where i needed
to go and fall over off the bank

352
00:16:53,114 --> 00:16:56,559
[casey_]: but i did have to get up
in the stable and wait for him to

353
00:16:56,600 --> 00:16:59,424
[casey_]: get to the top of the elevator
the hay balls and then man you talk

354
00:16:59,504 --> 00:17:00,626
[casey_]: about it julie and

355
00:17:00,600 --> 00:17:00,742
[logan_d_freeman]: yep

356
00:17:01,267 --> 00:17:06,556
[casey_]: in a hundred percent kentucky humidity and
in a in a hay stable um not

357
00:17:06,656 --> 00:17:10,202
[casey_]: anything i cared about growing you know
it was good for growing up it was

358
00:17:10,242 --> 00:17:10,563
[casey_]: character

359
00:17:10,605 --> 00:17:10,625
[logan_d_freeman]: a

360
00:17:10,643 --> 00:17:16,132
[casey_]: building but when over i was like
okay that we're going to try to avoid

361
00:17:16,212 --> 00:17:20,459
[casey_]: doing that i want my kids to
do it but nevertheless um so what do

362
00:17:20,519 --> 00:17:22,883
[casey_]: you all have going on right now
you had mentioned

363
00:17:23,000 --> 00:17:23,124
[logan_d_freeman]: yeah

364
00:17:23,424 --> 00:17:28,251
[casey_]: the projects you've got happening and once
you talk a little bit about that and

365
00:17:28,291 --> 00:17:31,295
[casey_]: tell us tell us kind of where
where you all are headed right now

366
00:17:31,540 --> 00:17:37,690
[logan_d_freeman]: yeah you know when evaluating the investment
landscape and what opportunities we see on a

367
00:17:37,750 --> 00:17:43,359
[logan_d_freeman]: regular basis you know we look at
green street property price index pretty closely problem

368
00:17:43,480 --> 00:17:46,385
[logan_d_freeman]: that is it's a rear view look
you know you got to be able to

369
00:17:46,925 --> 00:17:49,430
[logan_d_freeman]: look through the wind shield as well
but

370
00:17:49,648 --> 00:17:49,729
[casey_]: ah

371
00:17:50,111 --> 00:17:54,077
[logan_d_freeman]: you know when covid hit we had
thirty million dollars of shopping centers under contract

372
00:17:54,137 --> 00:17:55,940
[logan_d_freeman]: dropped every single one of those

373
00:17:55,850 --> 00:17:55,870
[casey_]: a

374
00:17:56,501 --> 00:17:56,642
[logan_d_freeman]: and

375
00:17:57,198 --> 00:17:57,219
[casey_]: m

376
00:17:57,263 --> 00:18:01,530
[logan_d_freeman]: re pivoted into multi family and we're
able to build a good portfolio on that

377
00:18:01,610 --> 00:18:05,396
[logan_d_freeman]: side of the business now that we've
got data on these shopping centers and things

378
00:18:05,456 --> 00:18:10,364
[logan_d_freeman]: like that gives us some certainty on
how they're going to perform going forward we

379
00:18:10,425 --> 00:18:13,870
[logan_d_freeman]: can get back into these different asset
classes and so you know we've got a

380
00:18:13,950 --> 00:18:17,456
[logan_d_freeman]: decent amount of multi family we've bought
two multi family deals this year we're all

381
00:18:17,657 --> 00:18:23,046
[logan_d_freeman]: midwest focused on missouri kansas nebraska iowa
arkansas oklahoma is where you're going to see

382
00:18:23,106 --> 00:18:26,712
[logan_d_freeman]: us play most of our you know
in the markets that we're playing at but

383
00:18:27,092 --> 00:18:31,099
[logan_d_freeman]: you know we we've seen multi family
prices you know go through the roofs and

384
00:18:31,440 --> 00:18:34,545
[logan_d_freeman]: and so you think about risk and
you know what type of risk you're willing

385
00:18:34,585 --> 00:18:38,571
[logan_d_freeman]: to take in the basis and an
intrinsic value of cash flows and all these

386
00:18:38,592 --> 00:18:43,560
[logan_d_freeman]: different things and you know i do
see some disdisdislocations of you know how some

387
00:18:43,580 --> 00:18:48,147
[logan_d_freeman]: of these retail shopping centers have performed
and where the demand is for those from

388
00:18:48,208 --> 00:18:52,895
[logan_d_freeman]: a capital standpoint and we're finding opportunities
there which is great these are neighborhood retail

389
00:18:52,975 --> 00:18:58,024
[logan_d_freeman]: shopping centers you know thirty five to
eight five thousand square feet commerce resistant service

390
00:18:58,084 --> 00:19:02,031
[logan_d_freeman]: base tenets so amazon is not going
to put them out of business and they're

391
00:19:02,051 --> 00:19:05,356
[logan_d_freeman]: the ones that you drive by on
the way home and you know from work

392
00:19:05,456 --> 00:19:08,545
[logan_d_freeman]: so for you you drive into to
work so you know it's kind of like

393
00:19:08,585 --> 00:19:11,990
[logan_d_freeman]: those ones that are right by the
neighborhood less than a mile away so that's

394
00:19:12,090 --> 00:19:12,691
[logan_d_freeman]: one opportunity

395
00:19:12,557 --> 00:19:12,719
[casey_]: yeah

396
00:19:12,711 --> 00:19:16,418
[logan_d_freeman]: that we're continuing to capitalize on we've
got a couple of those in the works

397
00:19:16,478 --> 00:19:20,845
[logan_d_freeman]: here we bought a couple of those
previously the last couple of months you know

398
00:19:20,945 --> 00:19:24,731
[logan_d_freeman]: and now we're starting to see some
opportunity in flex industry and an industrial is

399
00:19:24,792 --> 00:19:29,499
[logan_d_freeman]: interesting because you know when you're think
about a developer they want to develop that

400
00:19:29,560 --> 00:19:33,206
[logan_d_freeman]: five hundred thousand square foot industrial building
and get one tenant and lock

401
00:19:33,176 --> 00:19:33,297
[casey_]: yep

402
00:19:33,246 --> 00:19:37,773
[logan_d_freeman]: him in for fifteen years and that's
all great and a dandy but we're starting

403
00:19:37,813 --> 00:19:40,798
[logan_d_freeman]: to see that supply in to me
and start to equal out a little bit

404
00:19:41,019 --> 00:19:45,847
[logan_d_freeman]: and where the opportunity use is actually
for smaller business last mile distribution may be

405
00:19:45,887 --> 00:19:46,147
[logan_d_freeman]: a little

406
00:19:46,206 --> 00:19:46,226
[casey_]: m

407
00:19:46,287 --> 00:19:50,154
[logan_d_freeman]: office in the front where in the
back so you know there's not a lot

408
00:19:50,194 --> 00:19:53,760
[logan_d_freeman]: of new product being developed that is
under a hundred thousand square feet and so

409
00:19:54,080 --> 00:19:59,550
[logan_d_freeman]: we're picking up a nice four tenant
industrial deal here pretty soon in the south

410
00:19:59,890 --> 00:20:06,421
[logan_d_freeman]: western johnson county of kansas in panasonic
just landed or kansas just landed panasonics new

411
00:20:07,062 --> 00:20:11,950
[logan_d_freeman]: manufacturing plant they beat out oklahoma in
de soto kansas four billion doll it's four

412
00:20:11,990 --> 00:20:13,593
[logan_d_freeman]: thousand jobs you know it's going to
go

413
00:20:13,596 --> 00:20:15,096
[casey_]: yeah

414
00:20:13,653 --> 00:20:17,439
[logan_d_freeman]: in the middle of kansas so and
this this product is as cool

415
00:20:17,416 --> 00:20:23,150
[casey_]: an it's hard to believe those those
middle kansas area is the everything that you

416
00:20:23,170 --> 00:20:26,607
[casey_]: know i seventies ran through there for
i was in years

417
00:20:26,651 --> 00:20:26,794
[logan_d_freeman]: yeah

418
00:20:26,727 --> 00:20:29,452
[casey_]: now i mean all manhattan kansas and

419
00:20:29,499 --> 00:20:30,090
[logan_d_freeman]: hm

420
00:20:30,133 --> 00:20:33,418
[casey_]: and everything from what is it like
salona

421
00:20:33,680 --> 00:20:33,804
[logan_d_freeman]: yep

422
00:20:33,899 --> 00:20:38,888
[casey_]: like all around that that topeka are
i mean

423
00:20:38,822 --> 00:20:38,984
[logan_d_freeman]: right

424
00:20:39,248 --> 00:20:41,993
[casey_]: that whole is wide open

425
00:20:42,030 --> 00:20:42,312
[logan_d_freeman]: oh

426
00:20:42,954 --> 00:20:43,996
[casey_]: and it's fed

427
00:20:44,220 --> 00:20:44,970
[logan_d_freeman]: yeah

428
00:20:44,837 --> 00:20:50,348
[casey_]: and there's so much interstate traffic right
there and so many little cities and pull

429
00:20:51,190 --> 00:20:52,174
[casey_]: work force from

430
00:20:52,150 --> 00:20:58,961
[logan_d_freeman]: yeah absolutely so see the opportunity there
i'm cautiously optimistic on multi family it's the

431
00:20:59,041 --> 00:21:02,807
[logan_d_freeman]: largest asset in our portfolio we'll continue
to look

432
00:21:02,778 --> 00:21:02,799
[casey_]: i

433
00:21:02,847 --> 00:21:04,971
[logan_d_freeman]: for those opportunities you know i think
that

434
00:21:04,898 --> 00:21:05,020
[casey_]: it

435
00:21:05,071 --> 00:21:09,418
[logan_d_freeman]: what we're doing right now is really
what same zel did back when you know

436
00:21:09,478 --> 00:21:13,525
[logan_d_freeman]: he wasn't able to purchase and thought
that there would be some fragmentation

437
00:21:13,507 --> 00:21:13,709
[casey_]: okay

438
00:21:13,585 --> 00:21:18,153
[logan_d_freeman]: in the market and opportunity to buy
you know calls himself the grave dancer and

439
00:21:18,373 --> 00:21:21,038
[logan_d_freeman]: not that i think the commercial real
estate is going to go you know the

440
00:21:21,078 --> 00:21:24,824
[logan_d_freeman]: dram bottom is going to drop out
of it but there will be some fragmentation

441
00:21:24,904 --> 00:21:29,011
[logan_d_freeman]: and opportunities on deals that were bought
over the last two years with floating rate

442
00:21:29,031 --> 00:21:33,799
[logan_d_freeman]: interest on those on those projects that
you know you know needed to get seventeen

443
00:21:33,859 --> 00:21:37,305
[logan_d_freeman]: to twenty two percent rent increases and
they might not be doing that and so

444
00:21:37,325 --> 00:21:40,711
[logan_d_freeman]: there might be some opportunities for us
to step into some of those distresses tuations

445
00:21:40,811 --> 00:21:44,056
[logan_d_freeman]: but what do we have to do
to get ready for that we have to

446
00:21:44,096 --> 00:21:48,764
[logan_d_freeman]: build up the operational capacity to do
so so we're vertically integrated we're managing our

447
00:21:48,804 --> 00:21:52,971
[logan_d_freeman]: product as well and it's going to
be really important for us to go tinuetoadd

448
00:21:53,051 --> 00:21:58,380
[logan_d_freeman]: people that have experience knowledge and skill
sets to take on larger portfolios different types

449
00:21:58,440 --> 00:22:02,948
[logan_d_freeman]: of assets and continue to grow our
management put prints so we can control our

450
00:22:03,048 --> 00:22:04,350
[logan_d_freeman]: assets you know so i think that's

451
00:22:04,398 --> 00:22:04,926
[casey_]: what

452
00:22:04,410 --> 00:22:09,599
[logan_d_freeman]: a big piece of what we're focused
on right now getting capital ready getting the

453
00:22:09,659 --> 00:22:13,966
[logan_d_freeman]: operations ready to make a big you
know investment here in the next i don't

454
00:22:14,006 --> 00:22:15,289
[logan_d_freeman]: know twelve fifteen months

455
00:22:16,626 --> 00:22:22,396
[casey_]: now i want to shift the discussion
to obviously you and i and everybody else

456
00:22:22,516 --> 00:22:25,802
[casey_]: that's that's kind of around us is
into capital raising

457
00:22:25,550 --> 00:22:25,671
[logan_d_freeman]: yeah

458
00:22:26,543 --> 00:22:33,755
[casey_]: um now as of recording kind of
mid september here twenty twenty two um compared

459
00:22:33,795 --> 00:22:38,122
[casey_]: to when this episode might air you
know we've recently went through an interest rate

460
00:22:38,923 --> 00:22:45,314
[casey_]: interest rate hike the fed um i
noticed some capital markets just almost immediately were

461
00:22:45,575 --> 00:22:50,883
[casey_]: zapp dry like just and all of
this capital was like all of a sudden

462
00:22:50,943 --> 00:22:54,690
[casey_]: went from soft commit to no commit
or hard commit to commit unless you had

463
00:22:54,730 --> 00:22:58,716
[casey_]: the cash in your hand and was
ready to go that was even in my

464
00:22:58,817 --> 00:23:05,327
[casey_]: opinion that was almost like covidish like
like like beginning covid when everybody like you

465
00:23:05,368 --> 00:23:09,334
[casey_]: know because everybody got cautious there for
like i want to say looking back now

466
00:23:09,494 --> 00:23:13,100
[casey_]: it was like seven minutes but back
then you know it

467
00:23:13,083 --> 00:23:13,186
[logan_d_freeman]: yes

468
00:23:13,161 --> 00:23:15,104
[casey_]: was like there was a month or
six

469
00:23:15,020 --> 00:23:15,183
[logan_d_freeman]: yeah

470
00:23:15,224 --> 00:23:15,945
[casey_]: weeks where everybody

471
00:23:15,998 --> 00:23:16,080
[logan_d_freeman]: yeah

472
00:23:16,005 --> 00:23:20,974
[casey_]: was very cautious about what was going
on so so on the raising capital side

473
00:23:21,134 --> 00:23:26,703
[casey_]: obviously the landscape has changed um now
the people with money or the people that

474
00:23:26,783 --> 00:23:31,753
[casey_]: have the cash still to invest they're
not they're not necessarily scared but are you

475
00:23:31,893 --> 00:23:37,024
[casey_]: dealing with any retail investors and if
so how how has that changed specifically

476
00:23:36,961 --> 00:23:40,787
[logan_d_freeman]: you know i mean we raised a
lot of money from retail investors primarily that's

477
00:23:40,887 --> 00:23:45,475
[logan_d_freeman]: our our capital sources for our projects
and i think it goes back to making

478
00:23:45,535 --> 00:23:51,265
[logan_d_freeman]: sure that your pre raising capital meaning
hey we do see interest rates increasing we

479
00:23:51,365 --> 00:23:56,453
[logan_d_freeman]: do see opportunities here there and this
is why and you have to be communicating

480
00:23:56,554 --> 00:23:59,398
[logan_d_freeman]: on a regular basis and so you
know one of the things that we do

481
00:23:59,478 --> 00:24:04,546
[logan_d_freeman]: is say okay well how are interest
rate hikes going to impact projects you know

482
00:24:04,606 --> 00:24:09,915
[logan_d_freeman]: whether that be projects previous people previously
invested in or forward looking acquisitions and so

483
00:24:10,416 --> 00:24:15,003
[logan_d_freeman]: you'll see us you know in our
underwriting interest rates that are higher than what

484
00:24:15,043 --> 00:24:16,666
[logan_d_freeman]: they are currently and it's because

485
00:24:16,686 --> 00:24:16,706
[casey_]: m

486
00:24:16,826 --> 00:24:17,347
[logan_d_freeman]: we're closing

487
00:24:17,095 --> 00:24:17,586
[casey_]: hm

488
00:24:17,427 --> 00:24:20,432
[logan_d_freeman]: sixty days from now and so we
got to have some sort of cushion in

489
00:24:20,452 --> 00:24:24,599
[logan_d_freeman]: there you know it has impacted us
we walked away from one project earlier this

490
00:24:24,659 --> 00:24:28,566
[logan_d_freeman]: year i's a large mobile home deal
and we walked away because we weren't able

491
00:24:28,646 --> 00:24:33,614
[logan_d_freeman]: to secure fixed rate financing at the
level that we needed to and so it

492
00:24:33,674 --> 00:24:38,162
[logan_d_freeman]: has impact a deal flow it has
impacted pricing and i think that sellers are

493
00:24:38,242 --> 00:24:44,132
[logan_d_freeman]: still interested in yesterday's prices and buyers
want tomorrow's prices and so there's still this

494
00:24:44,272 --> 00:24:47,698
[logan_d_freeman]: big asked gap that's going to have
to be worked through you know and so

495
00:24:47,778 --> 00:24:53,007
[logan_d_freeman]: i think that it's really important for
us as as investors and as sponsors to

496
00:24:53,047 --> 00:24:57,153
[logan_d_freeman]: be educating our investor base about these
different components and we do that on a

497
00:24:57,194 --> 00:25:01,841
[logan_d_freeman]: monthly basis we do it on a
weekly basis and we do it every conversation

498
00:25:01,881 --> 00:25:04,546
[logan_d_freeman]: that we're having and so we try
to get ahead of that stuff you're going

499
00:25:04,566 --> 00:25:07,551
[logan_d_freeman]: to have some folks that just get
scared and say hey we're going to wait

500
00:25:07,871 --> 00:25:13,640
[logan_d_freeman]: but then you would look at you
know radalio or monger and buffet or let's

501
00:25:13,680 --> 00:25:17,184
[logan_d_freeman]: just say sam zell and when everybody
is looking left you got to go right

502
00:25:17,505 --> 00:25:21,349
[logan_d_freeman]: and so that's one thing that we've
tried to train through is like win

503
00:25:21,556 --> 00:25:24,121
[casey_]: or everybody's looking behind you got to
look forward

504
00:25:24,114 --> 00:25:24,319
[logan_d_freeman]: right

505
00:25:24,201 --> 00:25:28,308
[casey_]: and that's which is which we've already
established to your kind of the king of

506
00:25:28,708 --> 00:25:30,391
[casey_]: is keeping things looking forward

507
00:25:30,331 --> 00:25:30,533
[logan_d_freeman]: right

508
00:25:30,491 --> 00:25:35,740
[casey_]: and so now how ow are you
feeding you said you raise a lot of

509
00:25:35,800 --> 00:25:40,308
[casey_]: capital from retail investors and that's that's
i think particularly intriguing to a lot of

510
00:25:40,548 --> 00:25:45,236
[casey_]: the listeners especially those who are who
are trying to get into the game of

511
00:25:45,536 --> 00:25:48,982
[casey_]: raising capital to buy real estate deals
and so and so forth because there's always

512
00:25:49,022 --> 00:25:51,546
[casey_]: the question what comes first the chicken
or the egg and i think you just

513
00:25:51,606 --> 00:25:57,356
[casey_]: made the chicken being the deal or
the egg being the capital in everything in

514
00:25:57,396 --> 00:26:02,565
[casey_]: between but you just made a good
point about constantly educating you investors and i

515
00:26:02,665 --> 00:26:06,091
[casey_]: was one of those that fell into
the hat first came in and was like

516
00:26:06,351 --> 00:26:08,174
[casey_]: okay what do i got to do
do i need to raise capital do ned

517
00:26:08,214 --> 00:26:08,675
[casey_]: o find a deal

518
00:26:08,692 --> 00:26:08,712
[logan_d_freeman]: m

519
00:26:09,336 --> 00:26:13,538
[casey_]: when the whole when the whole thing
is is i was nowhere near ready to

520
00:26:13,578 --> 00:26:17,645
[casey_]: raise capital like like i was i
didn't even need to be discussing raising capital

521
00:26:17,705 --> 00:26:20,369
[casey_]: i needed to be discussing how am
i going to educate my investors

522
00:26:20,570 --> 00:26:20,731
[logan_d_freeman]: right

523
00:26:20,990 --> 00:26:26,139
[casey_]: so that when i do have a
deal there i don't have to go back

524
00:26:26,199 --> 00:26:30,466
[casey_]: and re establish why i'm good at
what i do i can reestabl i can

525
00:26:30,546 --> 00:26:34,813
[casey_]: establish why i'm good at what i
do over the period specifically through my podcast

526
00:26:34,833 --> 00:26:39,862
[casey_]: and through our educational content and you're
the same way but what what are you

527
00:26:40,062 --> 00:26:45,591
[casey_]: using to feed your the top of
your funnel with potential investors so that you

528
00:26:45,671 --> 00:26:52,284
[casey_]: can bring people in and down that
ducation terminal and ready to invest when it

529
00:26:52,304 --> 00:26:52,684
[casey_]: comes time

530
00:26:53,200 --> 00:26:56,967
[logan_d_freeman]: you know there's two different routes that
we kind of take one is the online

531
00:26:57,608 --> 00:27:03,678
[logan_d_freeman]: route of you know the social media
email marketing and digital marketing so you have

532
00:27:03,698 --> 00:27:07,845
[logan_d_freeman]: that funnel right you have to have
reputation you have to have thought leadership and

533
00:27:07,865 --> 00:27:11,872
[logan_d_freeman]: you have to be consistent so if
anybody follows me on linked in you know

534
00:27:11,932 --> 00:27:17,401
[logan_d_freeman]: i post every single day on linked
in you know usually get some between four

535
00:27:17,541 --> 00:27:22,389
[logan_d_freeman]: and fifteen thousand views on those posts
and i'm posting about everything that we're doing

536
00:27:23,651 --> 00:27:26,536
[logan_d_freeman]: in regard to that so that's one
piece and then the other part is you

537
00:27:26,576 --> 00:27:30,563
[logan_d_freeman]: know i think that you have their
systems around right hunter teaches that and there's

538
00:27:30,683 --> 00:27:35,391
[logan_d_freeman]: there's different pieces around that but you
know outside of that i would say that

539
00:27:35,892 --> 00:27:39,698
[logan_d_freeman]: it comes down to doing what you're
saying you're going to do and so you

540
00:27:39,738 --> 00:27:44,706
[logan_d_freeman]: know i think that the best source
of capital is repeat investors and referals because

541
00:27:44,867 --> 00:27:49,514
[logan_d_freeman]: that is a warm lead instead of
just a cold lead and we treat them

542
00:27:49,554 --> 00:27:49,635
[logan_d_freeman]: with

543
00:27:49,646 --> 00:27:49,849
[casey_]: right

544
00:27:49,675 --> 00:27:53,561
[logan_d_freeman]: a little bit different right and so
we do all kind some different things we

545
00:27:53,641 --> 00:27:57,267
[logan_d_freeman]: do we have our own podcast we
have weekly blogs we have news letter we

546
00:27:57,347 --> 00:28:03,578
[logan_d_freeman]: have monthly webinars to educate investors and
then just regular out there meeting with people

547
00:28:03,658 --> 00:28:08,205
[logan_d_freeman]: right so that's the country clubs that's
putting on investor events here locally that's business

548
00:28:08,266 --> 00:28:13,254
[logan_d_freeman]: journal articles that is meet ups that
we're going to that is you know speaking

549
00:28:13,314 --> 00:28:18,362
[logan_d_freeman]: engagements that we're doing at certain events
locally um and and then just getting out

550
00:28:18,402 --> 00:28:22,049
[logan_d_freeman]: and meeting with with folks and having
a ton of coffee and again there's really

551
00:28:22,149 --> 00:28:25,955
[logan_d_freeman]: no you know secret sauce to it
it's it's you need to be educated and

552
00:28:25,995 --> 00:28:28,620
[logan_d_freeman]: when people ask you about the market
you need to be able to give example

553
00:28:28,780 --> 00:28:32,947
[logan_d_freeman]: about what you're doing while you're doing
it and the opportunities that you see and

554
00:28:32,987 --> 00:28:35,291
[logan_d_freeman]: you got t be able to tell
a story so i mean sales is just

555
00:28:35,351 --> 00:28:39,397
[logan_d_freeman]: a transfluence of transference of energy you
know ed my led says it

556
00:28:39,438 --> 00:28:39,620
[casey_]: right

557
00:28:39,458 --> 00:28:42,643
[logan_d_freeman]: best you know if you can make
some one feel a certain way they're probably

558
00:28:42,663 --> 00:28:45,608
[logan_d_freeman]: going forget what you said but they're
not going to forget the way that they

559
00:28:45,768 --> 00:28:49,174
[logan_d_freeman]: felt after you got done with your
meeting and so i think that's a really

560
00:28:49,574 --> 00:28:55,204
[logan_d_freeman]: important aspect of raising capital as this
relation ships and being open and willing to

561
00:28:55,284 --> 00:28:59,731
[logan_d_freeman]: have conversations with people and put yourself
out there you know there's systems in place

562
00:28:59,791 --> 00:29:03,137
[logan_d_freeman]: we have invested relations team now we
have marketing team now which is all helpful

563
00:29:03,838 --> 00:29:06,968
[logan_d_freeman]: but i'll tell you most of those
investors do want to speak with me at

564
00:29:07,028 --> 00:29:09,978
[logan_d_freeman]: some point before they're going to invest
in those projects

565
00:29:09,987 --> 00:29:15,649
[casey_]: zack haptinsdall says the same thing man
he's like dude i don't he says i'm

566
00:29:15,690 --> 00:29:21,164
[casey_]: going to feed them all to me
because and that's difficult man it's

567
00:29:21,262 --> 00:29:21,385
[logan_d_freeman]: is

568
00:29:21,265 --> 00:29:23,553
[casey_]: so hard to scale have you found
that

569
00:29:24,114 --> 00:29:24,379
[logan_d_freeman]: it is

570
00:29:24,396 --> 00:29:27,260
[casey_]: so i don't mean interrupt you but
that was i think that was a very

571
00:29:27,861 --> 00:29:33,150
[casey_]: poignant spot right there where we needed
to to discuss just real quick because we're

572
00:29:33,190 --> 00:29:37,699
[casey_]: running out of time but but zach
haptinstall of rise ford good friend of mine

573
00:29:37,939 --> 00:29:41,346
[casey_]: and he he says the same thing
he says i'm going to feed them to

574
00:29:41,487 --> 00:29:45,014
[casey_]: me at some point because they want
to talk to the man in charge

575
00:29:45,030 --> 00:29:49,397
[logan_d_freeman]: that's right and i think the biggest
part that i learned from my early on

576
00:29:49,537 --> 00:29:54,305
[logan_d_freeman]: career to where i'm at now is
there's a certain point that it makes sense

577
00:29:54,445 --> 00:29:56,609
[logan_d_freeman]: for you to so you don't want
to be the first

578
00:29:56,327 --> 00:29:56,851
[casey_]: that's right

579
00:29:57,030 --> 00:29:58,552
[logan_d_freeman]: point of contact necessarily

580
00:29:57,928 --> 00:29:58,090
[casey_]: yeah

581
00:29:58,953 --> 00:30:03,380
[logan_d_freeman]: they need to be able to have
interacted on a webinar or red blogs or

582
00:30:03,500 --> 00:30:07,046
[logan_d_freeman]: talk to one of your team members
and then if we have different levels of

583
00:30:07,106 --> 00:30:11,113
[logan_d_freeman]: investors so one through five so one
is going to be somebody that just filled

584
00:30:11,153 --> 00:30:14,438
[logan_d_freeman]: out a form on something a level
five investor is a raving fan

585
00:30:14,636 --> 00:30:20,646
[casey_]: listen audience listen audience if you're wanting
to raise capital listen to this start over

586
00:30:21,086 --> 00:30:23,370
[casey_]: logan because this is it right here

587
00:30:23,560 --> 00:30:23,844
[logan_d_freeman]: yes

588
00:30:23,891 --> 00:30:25,253
[casey_]: this is the secret sauce

589
00:30:25,492 --> 00:30:25,654
[logan_d_freeman]: yeah

590
00:30:25,654 --> 00:30:27,378
[casey_]: you have to start segmenting

591
00:30:27,530 --> 00:30:27,650
[logan_d_freeman]: try

592
00:30:27,759 --> 00:30:28,281
[casey_]: go forward

593
00:30:28,251 --> 00:30:31,076
[logan_d_freeman]: ah so i think the level one
is somebody that's just going to reach out

594
00:30:31,116 --> 00:30:35,483
[logan_d_freeman]: to you and say hey i'm interested
then level two is okay they're interested they've

595
00:30:35,523 --> 00:30:39,069
[logan_d_freeman]: had a conversation with somebody on your
team level three is hey they came to

596
00:30:39,129 --> 00:30:43,476
[logan_d_freeman]: a web are and they've had another
conversation with your team level four is all

597
00:30:43,516 --> 00:30:47,162
[logan_d_freeman]: right this person is ready for me
to talk with and we're going to have

598
00:30:47,203 --> 00:30:50,208
[logan_d_freeman]: a fifteen to thirty minute call i'm
going to make sure i follow the same

599
00:30:50,268 --> 00:30:54,435
[logan_d_freeman]: process that hunter thompson hey my time
is valuable your time is valuable what can

600
00:30:54,475 --> 00:30:56,819
[logan_d_freeman]: we get out of this that's going
to make this a success with start they

601
00:30:56,919 --> 00:31:02,388
[logan_d_freeman]: call with that's very intentional it's not
just a relationship driven kind of call and

602
00:31:02,428 --> 00:31:05,453
[logan_d_freeman]: then you know then it's in vesting
and then after that is making sure that

603
00:31:05,493 --> 00:31:10,642
[logan_d_freeman]: you create repeat investors and raving fans
and that's where the referal start to come

604
00:31:10,682 --> 00:31:14,588
[logan_d_freeman]: and so each one of our leads
or investors in our cr m is going

605
00:31:14,628 --> 00:31:18,635
[logan_d_freeman]: to be tagged at it different level
and our invested relations team knows okay this

606
00:31:18,675 --> 00:31:22,341
[logan_d_freeman]: person is ready for a call for
logan let's get logan's assistant on the on

607
00:31:22,381 --> 00:31:25,947
[logan_d_freeman]: the horn and let's make sure we
get a call schedule and before we had

608
00:31:26,007 --> 00:31:29,333
[logan_d_freeman]: that call i've got into genta mine
and i've shared that with the investor said

609
00:31:29,373 --> 00:31:32,418
[logan_d_freeman]: these are the things that we're gonna
we're goin to be talking about so you

610
00:31:32,438 --> 00:31:36,465
[logan_d_freeman]: know i think that that's really important
is just kind of traditional sales efforts and

611
00:31:36,545 --> 00:31:40,551
[logan_d_freeman]: making sure that your time and these
things i have to hours a week to

612
00:31:40,592 --> 00:31:43,737
[logan_d_freeman]: be able to go through these and
these are fifteen minute calls so what is

613
00:31:43,777 --> 00:31:48,244
[logan_d_freeman]: that that's about eight of these a
week that i have availability to do with

614
00:31:48,284 --> 00:31:52,932
[logan_d_freeman]: these investors and now there are certain
times if somebody's lok or they're a larger

615
00:31:52,992 --> 00:31:56,578
[logan_d_freeman]: investor that they'll get more time right
but you know i think that it's really

616
00:31:56,638 --> 00:32:00,505
[logan_d_freeman]: important to know where these folks are
on the journey with you so you're spending

617
00:32:00,525 --> 00:32:05,413
[logan_d_freeman]: your time with folks that can actually
have they have opportunity to invest with you

618
00:32:05,934 --> 00:32:10,121
[logan_d_freeman]: and you know that's that's really important
for me to make sure i'm not wasting

619
00:32:10,161 --> 00:32:13,186
[logan_d_freeman]: my time or they're just not ready
i might not even be wasted time they're

620
00:32:13,206 --> 00:32:17,112
[logan_d_freeman]: just not ready they're still an educational
phase they're still learning i've got a master

621
00:32:17,172 --> 00:32:21,940
[logan_d_freeman]: class they can go you know go
through from a portfolio of allocation standpoint and

622
00:32:21,960 --> 00:32:25,727
[logan_d_freeman]: then after they've done those things both
we're on a call and we're talking about

623
00:32:25,536 --> 00:32:26,337
[casey_]: yeah

624
00:32:26,368 --> 00:32:27,149
[logan_d_freeman]: you know real stuff

625
00:32:27,038 --> 00:32:32,347
[casey_]: that's the point you bring you said
you have an educational process and that's where

626
00:32:32,968 --> 00:32:36,273
[casey_]: people who are wanting to raise capital
or get into the real estate business or

627
00:32:36,414 --> 00:32:41,643
[casey_]: whatever the case is they're not taking
enough time to educate their potential investors and

628
00:32:41,824 --> 00:32:46,773
[casey_]: and you have to know when you
need to circle somebody back through that educational

629
00:32:46,854 --> 00:32:47,334
[casey_]: part again

630
00:32:47,430 --> 00:32:49,238
[logan_d_freeman]: that's exactly right that's exactly right

631
00:32:49,256 --> 00:32:53,563
[casey_]: because ultimately like you said at the
end of the day you have two hours

632
00:32:53,643 --> 00:32:58,050
[casey_]: a week fifteen to thirty minutes for
between four and eight investor calls a week

633
00:32:58,671 --> 00:33:03,940
[casey_]: that that are on your schedule on
you have to make that you said it

634
00:33:04,341 --> 00:33:04,902
[casey_]: intentional

635
00:33:05,111 --> 00:33:05,293
[logan_d_freeman]: true

636
00:33:05,523 --> 00:33:09,610
[casey_]: you're you're they're not ready for a
call with you if they're still asking questions

637
00:33:09,690 --> 00:33:12,554
[casey_]: about well can i use my ira

638
00:33:12,361 --> 00:33:13,591
[logan_d_freeman]: that's right that's right

639
00:33:13,956 --> 00:33:18,122
[casey_]: you know we're asking those kinds of
questions but when they finally say all right

640
00:33:18,662 --> 00:33:25,821
[casey_]: i think we're ready then you take
your time to answer those questions all right

641
00:33:26,121 --> 00:33:28,986
[casey_]: logan we're running out of time brother
i got a couple of questions we ask

642
00:33:29,147 --> 00:33:33,714
[casey_]: every guest that comes on the show
and man that content the discussion that you

643
00:33:33,834 --> 00:33:39,404
[casey_]: just provide a dude is like it's
such a like that needs to to if

644
00:33:39,444 --> 00:33:42,629
[casey_]: you're a listener right now i'm going
to encourage you there's a little thirty second

645
00:33:42,729 --> 00:33:47,958
[casey_]: back button you need to tap that
about fifteen times go about what is that

646
00:33:48,318 --> 00:33:52,205
[casey_]: seven minutes seven and a half minutes
back and re listen to those steps

647
00:33:52,021 --> 00:33:52,163
[logan_d_freeman]: yeah

648
00:33:52,425 --> 00:33:53,006
[casey_]: where logan

649
00:33:52,830 --> 00:33:53,155
[logan_d_freeman]: oh

650
00:33:53,707 --> 00:34:01,020
[casey_]: segments his investors and their degree of
readiness to invest you can't just put an

651
00:34:01,160 --> 00:34:05,126
[casey_]: ad out there have somebody option call
ants a man i'm ready for your fifty

652
00:34:05,167 --> 00:34:08,011
[casey_]: grand what time can you what time
can i expect it it's not gonna work

653
00:34:08,071 --> 00:34:08,192
[casey_]: like

654
00:34:08,221 --> 00:34:08,385
[logan_d_freeman]: right

655
00:34:08,232 --> 00:34:12,379
[casey_]: that you have to put them through
these process these processes have to be in

656
00:34:12,479 --> 00:34:15,323
[casey_]: place and if they're not then good
luck raise gal

657
00:34:15,170 --> 00:34:15,293
[logan_d_freeman]: yep

658
00:34:15,764 --> 00:34:19,911
[casey_]: so logan the question that we ask
everybody that comes on the show what is

659
00:34:20,011 --> 00:34:22,721
[casey_]: the best book that you have recently
read or are current leader ding

660
00:34:23,400 --> 00:34:26,145
[logan_d_freeman]: yeah you know i would say this
you

661
00:34:26,100 --> 00:34:26,203
[casey_]: ah

662
00:34:26,185 --> 00:34:31,213
[logan_d_freeman]: know best book that i've recently read
is probably a book by urban mayer and

663
00:34:32,067 --> 00:34:32,389
[casey_]: ah

664
00:34:32,095 --> 00:34:37,724
[logan_d_freeman]: about leadership i i cannot remember the
name of it but just you know search

665
00:34:37,804 --> 00:34:42,733
[logan_d_freeman]: for you know leadership and urban mir
you'll find it and there were some awesome

666
00:34:42,913 --> 00:34:46,359
[logan_d_freeman]: awesome take aways from a leadership standpoint
in that book that i really enjoyed

667
00:34:48,076 --> 00:34:51,619
[casey_]: awesome man all right you just you
mentioned the beginning of the show you had

668
00:34:51,639 --> 00:34:55,523
[casey_]: just gotten back from vacation but what
is a dream vacation that you have either

669
00:34:55,624 --> 00:34:56,825
[casey_]: taken or hoped to take

670
00:34:56,930 --> 00:35:00,055
[logan_d_freeman]: yeah i would love to go to
rome m a big catholic guy so i'd

671
00:35:00,095 --> 00:35:03,862
[logan_d_freeman]: love to go and see the vatican
and and go just and experience that with

672
00:35:03,902 --> 00:35:06,666
[logan_d_freeman]: my wife and kids at some point
secondly

673
00:35:06,686 --> 00:35:06,808
[casey_]: yeah

674
00:35:06,806 --> 00:35:10,833
[logan_d_freeman]: as is hawiisorome in ha they are
definitely on the list that we'd love to

675
00:35:10,933 --> 00:35:14,019
[logan_d_freeman]: do with little kids that can make
it difficult but we'll make it happen

676
00:35:14,687 --> 00:35:18,133
[casey_]: man i'll be honest dude my wife
and i went to rome a few months

677
00:35:18,193 --> 00:35:18,353
[casey_]: ago

678
00:35:21,367 --> 00:35:24,212
[casey_]: i wouldn't take the kids until they're
probably sixteen

679
00:35:24,160 --> 00:35:24,304
[logan_d_freeman]: yeah

680
00:35:24,853 --> 00:35:30,342
[casey_]: i mean sixteen or eighteen that's just
been there's there's there's way way way too

681
00:35:30,422 --> 00:35:31,904
[casey_]: much to soak in as an adult

682
00:35:31,942 --> 00:35:32,350
[logan_d_freeman]: absolutely

683
00:35:33,367 --> 00:35:38,436
[casey_]: i would go two weeks um and
i would not take kids under probably i

684
00:35:38,496 --> 00:35:41,722
[casey_]: would say under fourteen or fifteen just
depending on maturity

685
00:35:41,590 --> 00:35:41,910
[logan_d_freeman]: so they're

686
00:35:41,742 --> 00:35:41,942
[casey_]: level

687
00:35:41,930 --> 00:35:45,396
[logan_d_freeman]: either staying here or we're not going
for a while but we'll make we'll make

688
00:35:45,456 --> 00:35:45,737
[logan_d_freeman]: it happen

689
00:35:45,626 --> 00:35:45,790
[casey_]: yep

690
00:35:45,817 --> 00:35:46,658
[logan_d_freeman]: at some point for sure

691
00:35:47,866 --> 00:35:52,174
[casey_]: it's a wonderful wonderful wonderful place to
see where we're big catholics as well i

692
00:35:52,254 --> 00:35:54,998
[casey_]: know they don't want to i don't
want to disparage any of my audience if

693
00:35:55,078 --> 00:35:58,765
[casey_]: you just you know if you're against
catholicism but that's that's where we are and

694
00:35:58,805 --> 00:36:03,873
[casey_]: it was very um very intriguing and
so so so much history

695
00:36:03,963 --> 00:36:04,045
[logan_d_freeman]: ah

696
00:36:03,973 --> 00:36:05,716
[casey_]: even even not not catholic history

697
00:36:05,472 --> 00:36:05,676
[logan_d_freeman]: right

698
00:36:05,776 --> 00:36:10,965
[casey_]: even necessarily history in general and and
real quick fact before we jump off here

699
00:36:11,145 --> 00:36:16,875
[casey_]: gus told me there that they've only
i believe they've only unearthed thirty percent of

700
00:36:17,055 --> 00:36:21,342
[casey_]: what's there like like we were standing
in one place and he was like underneath

701
00:36:21,462 --> 00:36:26,711
[casey_]: this is i don't remember this big
whatever they knew they know it's buried there

702
00:36:26,731 --> 00:36:30,337
[casey_]: and i was like why is it
still buried there nd he's like because we're

703
00:36:30,758 --> 00:36:35,005
[casey_]: it takes so much of our resources
to preserve

704
00:36:34,781 --> 00:36:34,983
[logan_d_freeman]: sure

705
00:36:35,466 --> 00:36:41,776
[casey_]: we've unearthed if we leave that under
the earth it's being naturally preserved to a

706
00:36:41,816 --> 00:36:45,723
[casey_]: certain degree right now without our intervention
and that's where it needs to stay at

707
00:36:45,783 --> 00:36:50,891
[casey_]: least for now anyway all that very
intriguing discussion awesome and rome was you'll love

708
00:36:50,931 --> 00:36:51,052
[logan_d_freeman]: what

709
00:36:50,931 --> 00:36:53,936
[casey_]: it you love everything about it so
how can the listeners reach out in touch

710
00:36:53,957 --> 00:36:56,601
[casey_]: with you i know you said you
bring in retail investors that i know there's

711
00:36:56,641 --> 00:36:59,606
[casey_]: retail investors that listen to my show
i would like for them to we get

712
00:36:59,626 --> 00:37:04,379
[casey_]: in touch with you and learn more
about your deals or whatever whatever wherever you

713
00:37:04,459 --> 00:37:06,264
[casey_]: want him in your cycle i'd like
for you to send them

714
00:37:06,200 --> 00:37:06,320
[logan_d_freeman]: yeah

715
00:37:06,304 --> 00:37:06,424
[casey_]: there

716
00:37:06,360 --> 00:37:09,607
[logan_d_freeman]: you know you can follow me on
linked in just to get a flavor of

717
00:37:09,667 --> 00:37:14,137
[logan_d_freeman]: what we're posted in what we're about
logan freeman r kansas city and then our

718
00:37:14,237 --> 00:37:14,838
[logan_d_freeman]: website is

719
00:37:15,347 --> 00:37:15,768
[casey_]: oh

720
00:37:15,840 --> 00:37:16,120
[logan_d_freeman]: yeah

721
00:37:16,330 --> 00:37:19,179
[casey_]: man i can't even stand the word
kansas city because of the

722
00:37:19,703 --> 00:37:20,324
[logan_d_freeman]: yeah well

723
00:37:20,663 --> 00:37:21,004
[casey_]: go ahead

724
00:37:20,804 --> 00:37:23,487
[logan_d_freeman]: yeah until you come here and get
some of that barbecue then i might change

725
00:37:23,507 --> 00:37:23,827
[logan_d_freeman]: your mind

726
00:37:25,318 --> 00:37:26,359
[casey_]: might change my mind

727
00:37:27,961 --> 00:37:28,041
[logan_d_freeman]: you

728
00:37:28,042 --> 00:37:28,062
[casey_]: i

729
00:37:28,081 --> 00:37:28,161
[logan_d_freeman]: can

730
00:37:28,203 --> 00:37:28,383
[casey_]: love

731
00:37:28,221 --> 00:37:28,602
[logan_d_freeman]: always pick

732
00:37:28,463 --> 00:37:28,844
[casey_]: it dude

733
00:37:28,662 --> 00:37:33,267
[logan_d_freeman]: us out on our website to case
it's f t w investments l l c

734
00:37:33,447 --> 00:37:35,409
[logan_d_freeman]: dot com put a lot of good
content out there as well

735
00:37:36,726 --> 00:37:41,213
[casey_]: awesome an wet logan and listeners please
please please go follow him on on linked

736
00:37:41,273 --> 00:37:43,958
[casey_]: in i mean if nothing else you
you can learn you can

737
00:37:44,101 --> 00:37:44,508
[logan_d_freeman]: absolutely

738
00:37:44,198 --> 00:37:50,048
[casey_]: you can prosper like he has or
or just just educate yourself get involved and

739
00:37:50,328 --> 00:37:53,654
[casey_]: um but he is a kansas city
chiefs fan i can't do anything about

740
00:37:53,490 --> 00:37:53,852
[logan_d_freeman]: oh

741
00:37:53,734 --> 00:37:57,621
[casey_]: that that part of it is kind
of set already but now i like the

742
00:37:57,681 --> 00:38:01,667
[casey_]: guy even if he is that so
but now man thank you logan i really

743
00:38:01,747 --> 00:38:04,652
[casey_]: can't thank you enough for everything you
shared on the show today because there's so

744
00:38:04,853 --> 00:38:11,504
[casey_]: so so much valuable stuff there for
for the listeners capital raisers investors whatever thanks

745
00:38:11,564 --> 00:38:17,794
[casey_]: again and listeners as always please head
down and hit that subscribed button and also

746
00:38:17,894 --> 00:38:21,060
[casey_]: leave us a review if you liked
what you heard on the cash flow propodcast

747
00:38:21,120 --> 00:38:26,187
[casey_]: today and we would very very much
so appreciate that with that again smash that

748
00:38:26,247 --> 00:38:30,952
[casey_]: subscribe button and with that i want
to wish everybody a happy day logan thanks

749
00:38:31,032 --> 00:38:31,332
[casey_]: again

750
00:38:31,423 --> 00:38:31,708
[logan_d_freeman]: rap me

751
00:38:32,073 --> 00:38:34,435
[casey_]: and yes sir have a good one

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Logan Freeman

FTW Investments